Menlo Park, United States; San Francisco, United States; Seattle, United States
Full job description
Moloco is seeking a VP of Product Marketing to lead product marketing across all product areas and the company. The role involves owning product naming, positioning, messaging, and enablement; integrating product marketing into the product lifecycle; developing marketing processes and frameworks; managing content and thought leadership strategies; partnering with GTM and product teams on market and competitive analysis; managing segment-based marketing; building and leading a product marketing organization; and representing Moloco externally. Candidates must have 12+ years of marketing experience with senior product marketing leadership, deep expertise in product marketing frameworks, fluency in digital advertising and performance marketing, experience building marketing operating systems and content programs, and strong leadership and communication skills. Benefits include medical, dental, vision insurance, 401(k) with match, disability coverage, life insurance, paid holidays, Thrive Days, flexible time off, and potential bonus and equity awards. Salary ranges from $300,000 to $400,000 USD depending on location.
What you'll do
Own product naming, positioning, messaging, and enablement across all product areas and company level
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Integrate product marketing into the product development lifecycle
Develop product marketing processes and frameworks including positioning alignment, launch planning, messaging standardization
Own content and thought leadership strategy and execution including partnerships, data reports, case studies, external product roadmap, and educational content
Develop models for product storytelling, launches, technical blog posts, and external updates across multiple channels
Own and evolve the company website as the front door to positioning and products
Partner with GTM and product teams on market analysis, competitive analysis, and voice-of-customer insights
Manage segment-based product marketing for key customer and geographic audiences
Build and lead a high-performing product marketing organization
Serve as a strategic voice on the marketing leadership team
Speak publicly on company products, industry trends, and AI advertising best practices
Requirements
12+ years of marketing experience, including senior product marketing leadership at an enterprise technology company
Deep product marketing domain expertise with fluency in PMM frameworks, organization models, and product lifecycle integration
Deep fluency with digital advertising, performance marketing, and the broader ad ecosystem (measurement, attribution, privacy, supply)
Ability to move fluently between simple company-level positioning and deeply technical product marketing and storytelling
Medical, dental, and vision insurance (U.S.-based employees)401(k) plan with company matchShort-term and long-term disability coverageBasic life insuranceWell-being benefits and perksUp to 12 scheduled paid holidays per calendar yearOne Thrive Day off per quarterFlexible Time Off (FTO)Potential eligibility for bonus and equity awards based on performance
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