Vice President, Publisher Sales

ad techsalesprogrammaticheader biddingcrmhubspotbusiness developmentclient managementsales operations

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Years experience

5-10

Location

Remote

Full job description

Vice President, Publisher Sales role reporting to EVP, Growth & Publisher Development. Responsible for executing sales strategy and driving revenue growth in Ad Tech. Requires 7+ years sales experience in Ad Tech, 3-5 years in presales, sales operations, business planning, and sales enablement. Must have advanced understanding of programmatic advertising ecosystem, especially header bidding, and experience with supply/demand side services preferred. Responsibilities include analyzing market trends, managing key client relationships, overseeing major accounts, preparing sales materials, optimizing sales processes, collaborating with marketing, product, and support teams, and representing the company at industry events. Requires strong analytical skills, CRM familiarity (Hubspot preferred), excellent communication, organizational skills, and leadership by influence. Full-time, salaried, remote position. No visa sponsorship.

What you'll do

Analyze market trends, customer needs, and competitive landscape to identify new opportunities and adjust strategies as needed
Build and maintain strong relationships with key clients, partners, and stakeholders, with a meaningful focus on Comscore 250 Publishers
Oversee major accounts and negotiate high-value contracts
Be a resource and point of contact for premium and enterprise level accounts that require a high level of skill and aptitude, often high touch in nature
Act as an expert for Freestar products and industry trends providing guidance, support, and education both internally to the sales team and externally to publishers directly
In collaboration with Sales Operations and Marketing, prepare briefings, RFPs, case studies, and other GTM materials as needed
Review potential deals for pricing, strategy and profitability
Continually optimize the sales process; creating scripts, email templates, decks, and reusable demo agendas
Work to optimize the stages of the sales process, understanding which features speak to which prospects
Provide input on the product roadmap to Product
Work closely with other departments, including marketing, product, and customer support, to ensure a cohesive approach to achieving company objectives
Represent the company at industry events, conferences, and networking functions
Handle delicate situations that have been escalated and require a high level of skill and temperament to defuse and resolve

Requirements

7+ years of sales experience in an Ad Tech environment
3-5 years of progressive experience with presales and projections, sales operations, business planning, and sales enablement
Advanced understanding of the programmatic advertising ecosystem, specifically header bidding
Experience working with supply/demand side services preferred
Well versed in strategies for the full sales cycle from prospecting to closing
Ability to analyze data, generate insights, and make data-driven decisions
Familiarity with CRM systems, Hubspot preferred
Excellent verbal and written communication skills
Internally motivated with a strong sense of urgency to drive projects to completion
Exceptional organizational skills with the ability to navigate multiple competing priorities
Professional maturity, aptitude, and confidence
Teamwork, interpersonal & relationship-building skills, and ability to lead by influence and example