AdTechTalent
Marketing19 days agoOn-site

Moloco

US Field Marketing Manager

field marketingevent marketingB2B marketingCRMSalesforceHubspotSplashABMexecutive engagementevent executionmarketing operationsaccount-based marketingVIP eventsNorth Americatravel

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Senior

Years experience

5+

Location

California, United States; Menlo Park, California, United States; New York, New York, United States; San Francisco, California, United States

Full job description

Moloco is hiring a US Field Marketing Manager to lead field marketing efforts in North America. The role involves owning the planning and execution of events, VIP experiences, and executive engagement programs to drive brand presence and sales engagement. Responsibilities include managing event logistics, vendor relationships, budgets, and post-event processes, as well as collaborating with sales and marketing leadership to align field programs with account-based marketing strategies. The candidate must have 7+ years of experience in field or event marketing, preferably in tech or ad tech, with strong skills in CRM tools like Salesforce and Hubspot. The role requires regular travel across North America and direct interaction with senior executives. Benefits include comprehensive insurance, 401(k) with match, paid holidays, flexible time off, and potential bonuses and equity awards. Salary ranges vary by region from $122,400 to $198,720 annually.

What you'll do

  • Own end-to-end planning and execution of Moloco's field presence in North America including flagship sponsorships, curated dinners, VIP experiences, roadshows, and localized activations
  • Manage NA events calendar, timelines, vendors, venues, budgets, and on-site logistics
  • Execute regional events playbook tailored to US market
  • Manage post-event processes including CRM data, lead uploads, and sales follow-up triggers
  • Manage RSVP and sales commitment process for dinners and VIP programs
  • Design and execute executive engagement programs targeting VP and C-suite decision-makers
  • Work with internal executives and senior sales leaders to shape guest experience and narrative
  • Build relationships with external executives and senior buyers through event presence
  • Travel regularly to key events across North America
  • Contribute NA market perspective to marketing channels, formats, and activations
  • Support localized storytelling initiatives and development of scalable event formats
  • Work with Director of Revenue Marketing to activate field programs against priority accounts
  • Coordinate field touchpoints for key accounts and support account progression tracking in Salesforce

Requirements

  • 7+ years in field marketing, event marketing, or B2B marketing execution, ideally in tech, ad tech, SaaS, or media
  • Proven track record of owning and executing complex, multi-stakeholder events independently and to a high standard
  • Experience working directly with senior executives (internal and external)
  • Experience coordinating with sales teams and understanding how field programs connect to pipeline and account relationships
  • Familiarity with CRM tools such as Salesforce, Hubspot, Splash
  • Marketing operations basics knowledge
  • Exposure to ABM concepts or account-based field programs is a plus

Tech stack

SalesforceHubspotSplashCRMABM

Benefits

Medical, dental, and vision insurance401(k) plan with company matchShort-term and long-term disability coverageBasic life insuranceWell-being benefits and perksUp to 12 scheduled paid holidays per calendar yearOne Thrive Day off per quarterFlexible Time Off (FTO)Potential eligibility for bonus and equity awards based on performance

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