AdTechTalent
Sales1 month agoOn-site

Verve

Strategic Sales Planner

salesaccount managementdigital advertisingmediaPowerPointExcelWordmarket researchcommercial strategypresentationstorytellingdata insights

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Entry

Years experience

0-2

Location

London, United Kingdom

Full job description

Verve Group is seeking a Sales Planner to support the Sales team in creating growth opportunities with new and existing clients. The role involves identifying marketing opportunities, delivering audience insights, and supporting commercial teams with client and vertical expertise. Responsibilities include market trend research, building insights for pitches, growth strategy for priority accounts, interpreting client objectives and KPIs, supporting sales with incremental business, understanding product capabilities, collaborating with Sight and Marketing teams, and client engagement. Candidates should have at least one year of experience in advertising and media, strong communication and presentation skills, a commercial mindset, and proficiency in PowerPoint, Excel, and Word.

What you'll do

  • Proactively identify market trends by researching current press and historical data
  • Build relevant insights for pitch to prospective clients and new business opportunities
  • Responsible for growth strategy of priority accounts within the commercial team
  • Learn and interpret client objectives & media KPIs to formulate media strategies
  • Feed research, industry trends and account knowledge into the business
  • Drive AOV growth against key accounts and verticals through strategic insights
  • Support sales team with identifying in-quarter incremental business and upweights
  • Understand Captify product capabilities and solution selling, identify cross-sell opportunities
  • Work closely with Sight to produce proactive insights at client-specific and vertical levels
  • Meet with clients and feedback information to commercial team
  • Conceptualize presentation and collateral design with Marketing team
  • Immerse in the digital advertising industry and learn about the UK advertising channel

Requirements

  • Comfortable working in a sales environment with individual and team targets
  • Self-motivated and have an attention to detail
  • Have an organised approach and be able to meet challenging deadlines
  • Proactive approach with excellent communication skills via email, over the phone and in person
  • Passion for digital and always seeking to extend your knowledge of the market
  • Account management experience with a proven ability to grow relationships
  • Passionate about advertising industry
  • Excellent communication with internal and external stakeholders
  • Problem solver with a proactive mindset
  • Strong understanding of how to use data and insights
  • Good presentation and storytelling skills
  • Strong commercial mindset with drive to grow revenue
  • Sound research skills with ability to curate and distil market intel
  • At least a year’s experience in the advertising & media industry
  • Comfortable with building graphs & decks for commercial story-telling purposes

Tech stack

PowerPointExcelWord

Benefits

Bupa HealthCare Plan with easy access to medical careAviva Corporate Pension Scheme with Verve contributing 5% of qualifying earningsPersonalised Benefits Platform with a budget of £50/month25 paid vacation days + 3 Wellness days in addition to public holidaysAnnual training budget & internal webinars

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