Sr. Strategic Partnership Manager - Buyer Cloud DSP - FreeWheel

What you'll do

• Act as primary business owner and executive-facing contact for Buyer Cloud’s third-party SSP and exchange relationships
• Develop and maintain a tiered partner management approach focusing on strategic partners and scalable processes for broader ecosystem
• Evaluate new partner opportunities, feature requests, and integration priorities considering revenue, client demand, technical feasibility, operational burden, and strategic fit
• Lead partner-facing roadmap discussions, business reviews, commercial negotiations, renewals, and coordinate legal redlines and approvals
• Partner with Product and Technical Solutions to plan and operationalize product or feature rollouts including seat migrations, new creative or inventory formats, audio and CTV capabilities, and supply-side enhancements
• Analyze partner performance and operational data to identify trends, diagnose issues, recommend QPS or efficiency adjustments, and assess alignment with business objectives
• Lead root-cause analysis and resolution of partner issues, coordinating with support and technical teams and improving processes to reduce repeat escalations
• Support billing, reporting, privacy, ad quality, IVT, and data-related partner matters by coordinating with internal teams
• Translate client needs and market feedback into recommendations for Product, Marketplace, and Revenue leadership
• Prepare strategy documents, business cases, and executive updates clarifying tradeoffs, recommended actions, and expected business impact
• Manage partner portfolio strategy ensuring efficient client access to premium CTV and omni-channel inventory
• Lead commercial and contractual leadership including business reviews, contract negotiations, and redlines
• Serve as subject matter expert on SSP/DSP workflows, OpenRTB, PMP/deal execution, CTV monetization, auction dynamics, QPS efficiency, and supply-path considerations
• Monitor partner health, spend trends, QPS efficiency, operational metrics, feature adoption, and issue patterns to identify growth or optimization opportunities
• Coordinate cross-functionally to prioritize initiatives, resolve escalations, and operationalize product or partner changes
• Identify process improvements to reduce manual work, improve ownership, and create scalable partner management practices

Requirements

• 6+ years of experience in ad tech, programmatic advertising, digital media, or platform partnerships, preferably within or closely partnering with an SSP, DSP, exchange, marketplace, or CTV advertising platform
• Hands-on understanding of OpenRTB specifications, DSP and SSP workflows, programmatic supply chains, PMP/deal execution, auction mechanics, and common causes of integration or transaction issues
• Strong knowledge of the CTV ecosystem, publisher advertising stacks, omni-channel supply, and the operational realities of managing programmatic inventory integrations at scale
• Demonstrated analytical ability, including experience pulling reports, interpreting KPI trends, identifying anomalies, manipulating data, and converting findings into clear recommendations
• Experience managing partner performance through revenue, spend, adoption, operational efficiency, QPS, SLA, or other business and technical metrics
• Proven ability to lead cross-functional work across Product, Revenue, Technical Solutions, Marketplace Operations, Finance, Legal, Privacy, Compliance, and Support teams
• Experience leading commercial conversations and supporting contract negotiation, redline review, business case development, and executive stakeholder alignment
• Strong written and verbal communication skills, with the ability to explain technical programmatic concepts, business tradeoffs, and partner strategy to both technical and non-technical audiences
• Working familiarity with privacy, compliance, ad quality, and measurement standards relevant to programmatic advertising, including CCPA/CPRA, GDPR basics, COPPA, MRC, TAG, and IVT considerations
• Bachelor's Degree or equivalent combination of coursework and experience

Tech stack

Benefits