Sr. SEO Content Strategist

What you'll do

• Lead SEO-driven content strategies across multiple brands, translating business objectives and consumer search behavior into scalable organic growth plans
• Develop content roadmaps, keyword frameworks, topic clusters, and optimization strategies that strengthen search visibility and content performance
• Identify growth opportunities through search insights, competitive analysis, content audits, and performance data
• Partner with strategy, analytics, content, and client teams to ensure SEO initiatives align with broader marketing and business goals
• Monitor and evaluate organic performance, translating data into actionable recommendations that improve traffic, engagement, and conversion outcomes
• Establish content quality standards and SEO best practices to ensure consistency, scalability, and long-term performance across content programs
• Guide stakeholder discussions and provide strategic recommendations that help clients understand opportunities, priorities, and performance drivers
• Support strategic initiatives, business development efforts, and key client engagements by contributing SEO and content expertise

Requirements

• At least 3 years of experience in SEO, content strategy, content marketing, or organic growth roles
• Exposure to FMCG, health, nutrition, healthcare, or other regulated content categories is a strong advantage
• Proven track record developing SEO content strategies that drive measurable organic growth and business outcomes
• Strong understanding of keyword research, search intent mapping, content architecture, on-page optimization, technical SEO fundamentals, and performance measurement
• Experience managing enterprise-level, multi-brand, or high-volume content programs is highly valued
• Comfortable working with data and analytics tools to identify opportunities, diagnose performance issues, and inform strategic decisions
• Strong stakeholder management skills with the ability to explain SEO concepts and recommendations to both technical and non-technical audiences
• Able to balance strategic thinking with executional rigor in a fast-paced client environment

Tech stack