Sr. Analyst, Business Development - Consumer at AppLovin | AdTechTalent
business development2 days agoOn-site
AppLovin
Sr. Analyst, Business Development - Consumer
business developmenteCommerceDTCperformance marketingShopifydigital advertisingdata analysisclient managementAppLovincampaign optimizationbilingualEnglishMandarin
Key details
Salary
Not specified
Employment type
Contract
Seniority
Senior
Years experience
3-5
Location
Beijing, China; Shanghai, China
Full job description
AppLovin is hiring a Senior Analyst, Business Development for its Consumer team in Beijing or Shanghai. The role focuses on performance marketing and business development for eCommerce and non-gaming apps. Responsibilities include managing onboarding, campaign launch, and growth of eCommerce clients, developing data-driven account plans, optimizing campaigns, analyzing key metrics, building client relationships, coordinating cross-functional teams, identifying expansion opportunities, and sharing best practices. Requirements include 3-5 years experience in account management, business development, sales, or related fields; bachelor's degree or equivalent; strong analytical skills; knowledge of DTC and eCommerce models including Shopify; excellent communication skills in English and Mandarin; and a collaborative, self-starting mindset.
What you'll do
Own the onboarding, campaign launch, and day-to-day growth of a portfolio of eCommerce clients, educating partners on AppLovin’s Consumer growth solution
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Develop data-backed account plans based on each partner’s business objectives, growth priorities, and performance targets
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Define and analyze key metrics, identify performance issues, and translate complex data into clear recommendations and actions
Build trusted relationships with client stakeholders and communicate campaign performance, product updates, and growth opportunities effectively
Coordinate with Product, Operations, Technical, Creative, and other Business Development teams to resolve account issues and execute growth initiatives
Identify expansion opportunities within existing accounts and independently lead routine commercial discussions, escalating complex negotiations when appropriate
Share learnings and best practices across the regional Business Development team
Requirements
3–5 years of professional experience in account management, business development, sales, performance marketing, media buying, digital strategy, or a related field
Bachelor’s degree in a related field or equivalent practical experience
Demonstrated ability to manage client relationships or performance marketing campaigns with limited supervision
Strong analytical ability, attention to detail, and experience working with large data sets to identify actionable patterns
Working knowledge of DTC and eCommerce business models, including Shopify or similar commerce platforms, performance metrics, attribution, customer behavior, and campaign optimization
Ability to prioritize competing demands and consistently follow through in a fast-paced environment
Strong written and verbal communication skills, including the ability to build convincing arguments from complex data
Fluent in English and Mandarin for daily business communication
Self-starter with a strong desire to learn, a collaborative mindset, and a proven interest in technology
