AdTechTalent
Product28 days agoOn-site

Merkle

Senior Salesforce Consultant

CRMdigital transformationconsultingAdobeSalesforceMicrosoft DynamicsSitecoreproject managementchange managementpredictive analyticsAIbusiness processmentoring

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Lead

Years experience

5-10

Location

Geneva, Switzerland

Full job description

Lead consulting projects to enhance CRM capabilities, develop digital transformation strategies, and manage significant project components. Advise clients on digital roadmaps, mentor junior staff, and develop expertise in CRM technologies including Adobe, Salesforce, Microsoft Dynamics, and Sitecore. Manage business backlog, conduct requirements engineering, document specifications, and define industry-specific business processes. Support customers throughout digital projects, collaborate with development and design teams, and facilitate client workshops. Stay updated on digital trends. Requires expertise in CRM platforms, database knowledge, stakeholder management, project and change management, predictive analytics, CRM adoption, business process mapping, and CRM strategy development.

What you'll do

  • Lead consulting projects enhancing CRM capabilities
  • Develop digital transformation strategies and concepts
  • Take responsibility for significant project components
  • Advise clients on digital roadmaps and value generation
  • Mentor junior consultants and analysts
  • Develop expertise in relevant technologies or topics
  • Manage business backlog and prioritize by value
  • Act as subject matter expert in client pitches and business development
  • Conduct requirements engineering and create functional specifications
  • Document and manage functional and non-functional requirements
  • Define and enhance industry-specific business processes
  • Support customers throughout digital projects for optimal experience
  • Bridge business between internal and client stakeholders
  • Collaborate with development, UX/design, and content teams
  • Prepare and facilitate client workshops for idea creation and requirements
  • Stay updated on digital trends impacting clients

Requirements

  • Expertise in multiple CRM platforms with large-scale implementations
  • Experience leading CRM strategy, digital transformation, and enterprise-wide implementations
  • Proficiency in database knowledge for CRM data structures
  • Cross-industry expertise, including global or highly regulated industries
  • CRM workflow configuration, automation, and best practice implementations
  • Experience managing C-level stakeholders
  • Project and change management skills for enterprise-wide CRM projects
  • Ability to leverage predictive analytics and AI-driven insights
  • Experience leading CRM adoption programs and documentation
  • Business process re-engineering aligned with CRM strategy
  • Defining long-term CRM roadmaps and transformation strategies
  • Strong organizational skills and team player mindset

Tech stack

AdobeSalesforceMicrosoft DynamicsSitecoreCRM platformsDatabasesPredictive analyticsAI-driven insights

Benefits

25 days of holidays2 volunteer days for charitable activities3 extra wellness daysMental Health First Aider and Employee Assistance program40-hour work week with overtime compensationFlexible working hours (flextime)State-of-the-art office with ergonomic workstationsAccess to Dentsu Academy, on-site learning, and online language coursesReferral bonus programWorkation possibilityTeam events including company parties, monthly breakfasts, and aperos

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