Samba TV is hiring a Programmatic Account Manager for its Key Accounts team to manage strategic Media & Entertainment relationships including studios, streamers, networks, gaming brands, and agency partners. The role involves account management, strategic planning, audience activation oversight, platform education, troubleshooting, and cross-functional collaboration with Sales, Product, and other teams. Candidates should have 3-5 years of experience in account management or programmatic strategy, preferably with M&E clients and agency holding companies. Required skills include knowledge of DSPs, SSPs, DMPs, CRM and project management tools, Excel, and preferably SQL. The position is full-time, hybrid with 3-4 days in office per week in Los Angeles, California. Salary range is $80,000 to $90,000 per year plus benefits including health insurance, wellness, retirement plans, PTO, and bonuses.
What you'll do
Own day-to-day account management for a portfolio of key Media & Entertainment accounts across both HoldCo agency partners and brand-direct teams
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Partner with Sales to develop strategic account plans, drive renewals, and identify upsell and expansion opportunities
Ensure agency and brand teams effectively activate Samba audience and contextual data across major DSPs, SSPs, DMPs, and social platforms during key windows
Build trusted, senior-level relationships with programmatic, trading, strategy, analytics, and brand-side media stakeholders
Lead executive business reviews focused on adoption, delivery, performance insights, and expansion
Oversee audience segment setup and delivery across SSPs and programmatic buying platforms for M&E campaigns
Support partners through the full activation lifecycle: planning, audience building, activation, and QA
Provide platform education and training on how to request, build, and deploy Samba audiences within programmatic workflows
Troubleshoot audience delivery or integration issues and coordinate with technical teams to resolve activation challenges
Serve as a feedback loop between key M&E accounts and internal teams to improve activation, workflow efficiency, and audience performance
Partner with Sales on pre-sale planning, platform demos, and aligning agency and brand goals with Samba's solutions
Represent Samba's audience products with deep subject-matter expertise and a consultative approach
Collaborate with Product, Measurement, Revenue Operations, and Finance to deliver enhanced solutions for complex account structures
Requirements
3–5 years of experience in account management, client services, or programmatic strategy roles, with a track record of owning strategic accounts
Direct experience working with Media & Entertainment clients — studios, streamers, networks, or gaming brands — is strongly preferred
Experience working at or closely with agency holding companies such as WPP, Omnicom, Publicis, Dentsu, or Havas, and/or directly with brand-side media teams
Deep understanding of audience activation and programmatic buying across DSPs (e.g., The Trade Desk, DV360, Yahoo DSP)
Solid working knowledge of DMPs (e.g., LiveRamp, Lotame, Adform) and SSPs (e.g., OpenX, Magnite, Freewheel)
Background in programmatic trading or campaign management at a HoldCo, operating agency, or brand-direct team is a strong plus
Familiarity with M&E-specific measurement needs — tune-in lift, theatrical attribution, franchise audience strategies — is a plus
Strong executive communication and problem-solving skills with a proactive, consultative approach
Strong Excel skills (SUMIFS, INDEX MATCH, pivot tables, VLOOKUP); SQL is a plus
Deep understanding of the digital advertising and programmatic ecosystem, particularly HoldCo and brand-direct workflows in the M&E vertical
BA/BS with a focus on marketing, business, data, or related experience
Tech stack
The Trade DeskDV360Yahoo DSPLiveRampLotameAdformOpenXMagniteFreewheelSalesforceJiraAsanaTrelloExcelSQL
Benefits
Health insuranceWellness offeringsLife and disability insuranceRetirement savings planPaid holidaysPaid time off (PTO)Bonuses, short-term incentives, and long-term incentives
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