Zeta Global is seeking a Senior Product Manager for the Identity product team to lead the Addressability pod responsible for making Zeta's identity graph accessible across the organization. The role involves building and evolving real-time and batch identity resolution systems, driving adoption of the identity spine across business units, and coordinating technical migrations. Responsibilities include defining the product roadmap, partnering with engineering, driving org-wide adoption, managing legacy system migration, building stakeholder relationships, defining success metrics, translating technical concepts into product requirements, and using data to prioritize and measure impact. Requirements include 6+ years in product management with exposure to data platforms or ad tech, strong technical understanding of identity graphs and distributed systems, ability to engage with engineers, experience leading cross-functional initiatives, strong communication skills, familiarity with data warehousing technologies like Snowflake, Spark, Airflow, and occasional flexibility to work outside standard hours for US collaboration. Preferred skills include experience in ad tech, MarTech, identity resolution, privacy-first identity strategies, SQL fluency, and agile development tools like Jira and Confluence. Benefits include excellent medical coverage.
What you'll do
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Define and drive the product roadmap for Zeta's addressability systems, including real-time resolution services and batch identity resolution infrastructure
Partner closely with engineering to design, build, and ship identity resolution capabilities serving all Zeta business units
Drive org-wide adoption of the Zeta identity spine (ZID), integrating identity resolution into CRM, programmatic, Publisher Cloud (HIRO), Email Exchange, and Data Cloud products and workflows
Own migration of legacy identity systems to modern architectures, coordinating across engineering pods and business stakeholders
Build and maintain strong relationships with product managers, engineering leads, and business unit leaders to influence priorities and align on shared goals
Define success metrics and build visibility into identity coverage through dashboards and reporting on match rates, resolution quality, and improvement opportunities
Translate complex identity and data infrastructure concepts into clear product requirements, user stories, and stakeholder communications
Use data to inform prioritization, measure impact of identity improvements on business outcomes, and identify gaps in coverage
Requirements
6+ years of experience in product management, with meaningful exposure to data platforms, identity systems, or ad tech infrastructure
Strong technical depth — comfort with concepts like identity graphs, entity resolution, data pipelines, and distributed systems
Ability to read SQL queries, review architecture documents, and engage with engineers on system design
Experience driving cross-functional initiatives spanning multiple teams or business units
Track record of influencing without direct authority
Clear, structured communication skills to translate between technical and business audiences and build alignment
Familiarity with data warehousing technologies such as Snowflake, Spark, Airflow or similar data infrastructure
Occasional flexibility to work outside standard business hours to support collaboration across US time zones
Tech stack
SQLSnowflakeSparkAirflowJiraConfluence
Benefits
Excellent medical coverage
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