AdTechTalent
Sales334 days agoRemote

Smaato (Now part of Verve)

Senior Media Strategist

digital advertisingmedia strategyprogrammaticsales strategyPowerPointExcelGoogle SuitePhotoshoppitchpricing strategyomnichanneladvertisingmediasalesconsulting

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Senior

Years experience

3-5

Location

New York, New York, United States

Full job description

Verve For Advertisers seeks a Senior Media Strategist to join the Sales Strategy team. The role involves developing strategic media recommendations, pricing plans, and storytelling frameworks to drive revenue across managed service and programmatic deals. Responsibilities include creating advertising strategies, developing sales playbooks and pitch frameworks, collaborating with Ad Ops for campaign launches, analyzing consumer behavior and market trends, consulting sales teams, implementing strategic storytelling, building pricing strategies, mentoring team members, and improving processes. Requirements include 4+ years in brand strategy, marketing, or positioning (digital advertising preferred), mastery of PowerPoint, Excel, Google Suite, strong writing and organizational skills, and Photoshop experience is a plus. The position is full-time, hybrid (NYC office), with a salary range of $75,000 to $100,000 USD. Benefits include competitive salary with bonuses, health/dental/vision insurance, 401(k) match, PTO, free lunch onsite, volunteer opportunities, and professional development.

What you'll do

  • Conceptualize and produce managed-service and programmatic omnichannel advertising strategies for the world’s best-known brands and advertisers
  • Develop sales playbooks, collateral, and pitch frameworks to help scale IO-based and programmatic GTM strategies
  • Lead conversations with Ad Ops team to provide invaluable pitch data and ensure seamless campaign launches
  • Draft client-facing communications and strategies to support sales team objectives in timely manner
  • Analyze consumer behavior, market trends, and performance data to inform campaign strategies
  • Act as a consultant for the sales team with expertise at the HoldCo, agency, account, and vertical levels
  • Implement strategic positioning and storytelling, translating complex ideas into compelling narratives that drive engagement
  • Build pricing strategies that align with brand equity, campaign goals, and competitive benchmarks
  • Mentor and develop our team of coordinators and strategists through role in trainings and custom requests
  • Collaborate with management to identify and develop improvements to processes

Requirements

  • 4+ years of experience in brand strategy, marketing, or positioning - digital advertising experience preferred
  • Mastery of PowerPoint, Excel and Google Suite
  • Excellent slide design and layout sense
  • Strong professional writing skills
  • Outstanding organizational skills and attention to detail
  • Flexible and able to juggle multiple projects with tight deadlines
  • Exceptional communication skills and a collaborative, solutions-oriented mindset
  • Photoshop experience is a plus as design work might be required

Tech stack

PowerPointExcelGoogle SuitePhotoshop

Benefits

Competitive salary + performance bonusesHealth, dental, and vision insurance, plus mental health resources401(k) match and generous PTOHybrid work environment (NYC office)Free lunch for onsite team members in NYCVolunteer OpportunitiesOpportunities for professional development in a high-growth ad tech company

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