Senior Manager - Product Marketing for Ads Representation Business at InMobi Advertising. Lead marketing efforts for Microsoft Ads partnership, driving commercial success, market positioning, and growth across EMEA, India, and SEA regions. Responsibilities include building GTM strategies, sales enablement, client solution frameworks, and collaborating with marketing execution teams. Requires 8+ years experience with 3-5 years in product/partner marketing or agency representation in AdTech/MarTech, strong knowledge of search advertising ecosystem, preferably Microsoft Ads. Must have excellent communication, leadership, analytical, project management, and collaboration skills. Bachelor's degree required; MBA preferred.
What you'll do
Drive commercial success, market positioning, and scalable growth of Microsoft Advertising’s portfolio across represented regions
Build robust Go-To-Market (GTM) strategies
Orchestrate sales enablement
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Serve as lead product marketing manager for Microsoft Ads partnership globally
Be the face of InMobi’s marketing efforts for this business internally and externally
Lead with market insights and partner with sales teams to produce sales enablement collateral
Collaborate with centralized marketing execution teams to bring GTM strategies to life across channels
Gather and synthesize customer feedback, market trends, and competitive intelligence
Equip sales organization with insights and collateral to accelerate revenue growth
Champion the representation business model and drive partnership narrative internally and externally
Collaborate on channel-specific campaigns including events, social media, webinars, and PR
Produce high-quality content and presentations for customers, sales, and leadership
Lead and collaborate across cross-functional and matrixed teams
Mentor and coach marketing and sales teams
Manage multiple projects and deadlines ensuring quality and timely delivery
Translate complex advertising data into actionable insights
Build and sustain collaborative relationships across global teams
Requirements
8+ years of work experience, with 3-5 years dedicated to product marketing, partner marketing, or agency representation in the AdTech/MarTech industry
In-depth understanding of digital advertising, with strong expertise in the search advertising ecosystem (experience with Microsoft Ads is a plus)
Ability to act as the definitive thought leader and end-to-end GTM marketing plan owner for the Microsoft Ads representation business across EMEA, IN and SEA regions
Ability to gather and synthesize customer feedback, market trends, and competitive intelligence to identify regional market gaps and evolving advertiser needs
Ability to equip and enable the sales organization with insights, competitive intelligence, and sales collateral to accelerate revenue growth
Ability to collaborate with centralized marketing execution teams to deliver channel-specific campaigns including events, social media, webinars, and PR
Exceptional verbal and written communication skills with ability to craft compelling customer-centric narratives
Proven ability to produce high-quality content across diverse formats including blogs, decks, reports, whitepapers, success stories, thought leadership articles, and website content
Skilled in designing visually impressive, story-driven presentations for diverse audiences
Excellent presentation and delivery skills to engage and influence internal and external audiences
Ability to lead and collaborate across cross-functional and matrixed teams including Sales, Account Management, Marketing, Microsoft and advertiser stakeholders
Demonstrated ability to influence decision-making without direct authority and collaborate across global teams
Proven leadership in managing ad-hoc and long-term projects ensuring quality and timely delivery
Skilled at mentoring and coaching marketing and sales teams
Strong analytical and conceptual thinking skills with ability to translate complex advertising data into actionable insights
Ability to solve complex challenges and deliver innovative solutions
Adept at managing multiple projects and deadlines with proactive approach
Strong understanding of project management metrics to track progress and measure impact
Excellent interpersonal skills to work across diverse cultural teams
Proven ability to build and sustain collaborative relationships across global teams and time zones
Solution-oriented mindset with ability to influence leadership and partner decision-making
High attention to detail and focus on continuous improvement
Bachelor's degree in marketing, Business Administration, or related field (MBA preferred)
Benefits
Continuous learning and career progression through InMobi Live Your Potential programEqual Employment Opportunity employerReasonable accommodations for qualified individuals with disabilities
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