AdTechTalent
Sales26 days agoRemote

AppLovin

(Senior) Manager, Business Development

business developmentsalesAPACe-commercenon-gaming appsmobile ad techdigital marketinguser acquisitionin-app monetizationclient managementperformance marketingcross-border e-commerceMandarinEnglish

Key details

Salary

Not specified

Employment type

Contract

Seniority

Mid-level

Years experience

5-10

Location

Shenzhen, China

Full job description

AppLovin is hiring a Business Development Manager for its Consumer (eCommerce & Apps) team based in Shenzhen (remote). The role involves developing and expanding high-value enterprise clients in APAC e-commerce and non-gaming app sectors, managing full sales cycles, executing localized sales strategies, and building strategic client relationships. Candidates should have 5+ years experience in sales/business development in mobile ad tech, digital marketing, e-commerce or non-gaming apps with strong APAC market knowledge. Fluency in English and Mandarin and a bachelor's degree in a relevant field are required. Responsibilities include client onboarding, campaign optimization, market analysis, sales reporting, and cross-team collaboration.

What you'll do

  • Identify, prospect, and onboard high-value enterprise clients in APAC e-commerce and non-gaming app verticals
  • Manage full sales cycle from lead generation to contract closing and expand business scale with existing key accounts
  • Develop and execute localized sales and business development strategies for APAC markets
  • Understand regional market trends, competitor dynamics, and industry demands
  • Serve as primary business contact for key clients, build long-term strategic relationships
  • Conduct regular business reviews, communicate product updates and industry insights
  • Provide customized growth solutions for user acquisition and business scaling
  • Collaborate with product, operation, technical, and customer success teams for client onboarding and campaign optimization
  • Track and analyze APAC e-commerce and non-gaming app industry trends and competitor strategies
  • Participate in industry summits and business events to expand resources and enhance brand influence
  • Maintain accurate sales pipelines, track business progress, submit sales reports and market feedback
  • Adjust business strategies based on data results

Requirements

  • 5 years of professional sales and business development experience in mobile ad tech, digital marketing, e-commerce, or non-gaming app industry
  • Solid APAC market operation experience and industry resource accumulation
  • Proven track record of large client development and account expansion
  • Experienced in negotiating and closing cooperation with mid-to-large e-commerce brands and non-gaming app developers
  • Outstanding large account operation and maintenance capabilities
  • In-depth understanding of APAC e-commerce ecosystem, non-gaming app business model, mobile user acquisition and in-app monetization logic
  • Familiar with regional mainstream media, traffic channels and industry competition patterns
  • Excellent business negotiation, presentation, communication and cross-team collaboration skills
  • Strong goal orientation, pressure resistance and market insight
  • Capable of independently completing full-cycle sales and business development work
  • Fluent in English and Mandarin for daily business communication and client docking
  • Bachelor’s degree or above in Marketing, Business Administration, International Trade or related fields

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