TripleLift seeks a Senior Director, Revenue Marketing to lead global demand and pipeline growth. The role involves developing and executing full-funnel revenue marketing strategies, leading account-based marketing campaigns, integrating events and sponsorships with pipeline measurement, managing paid social and digital media investments, and overseeing marketing operations with Salesforce integration. The position requires partnering with sales leadership to align marketing efforts with revenue goals and managing a high-performing marketing team. Candidates must have a bachelor's degree or equivalent, 10+ years in B2B revenue marketing or demand generation, experience in AdTech/MarTech/SaaS preferred, expertise in ABM and Salesforce, and proven leadership in marketing teams. Benefits include medical, dental, vision plans, flexible PTO, and 401k with employer match. Salary range is $160,000 to $200,000 USD.
What you'll do
Own marketing's contribution to pipeline creation, pipeline influence, and closed-won revenue, developing a full-funnel revenue marketing strategy aligned to company targets and reporting performance weekly and quarterly to ELT
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Partner with the CRO and regional sales leaders on target account lists, pipeline coverage, campaign priorities, and regional revenue goals, supporting live opportunities through digital sales rooms and personalized materials
Lead and develop a high-performing team across events, paid media, social, and marketing operations, establishing performance metrics tied to pipeline and revenue
Requirements
Bachelor's degree in Marketing, Business, or a related field, or equivalent experience
10+ years of experience in B2B revenue marketing, demand generation, or growth leadership
Experience within AdTech, MarTech, SaaS, or media platforms preferred
Deep expertise in ABM strategy and execution, with strong Salesforce and marketing automation fluency
Proven experience building attribution models and revenue reporting frameworks, with demonstrated ability to align marketing strategy to sales targets
Experience leading events and field marketing programs tied to pipeline, with strong executive communication and presentation skills
Proven leadership experience managing and developing high-performing, cross-functional marketing teams, with a track record of building a culture of accountability, experimentation, and measurable impact
Tech stack
Salesforcemarketing automation
Benefits
Medical, Dental & Vision PlansFlexible PTO401k with employer match
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