Senior Data Scientist - Media Data Science & Analytics

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Microsoft's Media Data Science & Analytics team seeks a Senior Data Scientist to measure incremental impact of advertising spend and optimize media campaigns. Responsibilities include designing causal inference methods to estimate media investment impact, evaluating marketing strategies with data limitations, translating causal findings for senior stakeholders, applying advanced statistics and machine learning with focus on interpretability, writing analytical code in Python and SQL, improving measurement approaches, preparing and analyzing marketing datasets, communicating data risks, and upholding data ethics and privacy. Required qualifications include advanced degree in Data Science or related field with relevant experience, 5+ years building ML models, 5+ years SQL and Python coding experience, 3+ years communicating technical concepts to non-technical teams, and experience in causal inference and media/marketing data science. Salary ranges from $119,800 to $234,700 annually in general US locations, and $160,200 to $261,000 in SF Bay Area and NYC. Locations include Redmond WA, New York NY, Mountain View CA, and Atlanta GA.