The Trade Desk
Business Development GM (Holdco)
New York, US•2 months ago
$134K – $245K
business developmentsalesagency
Sales1 month agoOn-site
The Trade Desk
Senior Account Executive
salesbusiness developmentadvertisingaccount executiveclient relationshipspipeline managementnegotiationstrategic planningRFPadvertising platform
Key details
Salary
Not specified
Employment type
Full-time
Seniority
Senior
Years experience
5-10
Location
Los Angeles, United States
Full job description
The Trade Desk is seeking a Senior Account Executive (Acquire) to focus on acquiring new advertisers to its digital advertising platform. The role involves driving net new business acquisition, managing the full sales cycle from prospecting to closing, building pipeline through targeted outreach, leading discovery conversations to align client objectives with solutions, presenting the platform, building relationships with senior decision-makers, developing strategies for competitive opportunities, negotiating agreements, collaborating cross-functionally for onboarding and campaign success, and maintaining pipeline management and forecasting. The position is based in Los Angeles.
What you'll do
- Drive net new business acquisition, generating and closing opportunities with brands not currently working with The Trade Desk
- Own the full sales cycle, from prospecting and discovery through pitch, negotiation, and execution of commercial agreements
- Proactively prospect and build pipeline through targeted outreach, industry engagement, and strategic account planning
- Lead value-driven discovery conversations to understand client objectives and align solutions to business outcomes
- Present and demonstrate The Trade Desk platform, articulating differentiated value and driving client confidence
- Build relationships with senior decision-makers, including C-level stakeholders across brands and agencies
- Develop and execute winning strategies for competitive opportunities, including RFP responses and new business pitches
- Negotiate and close new agreements, including MSAs, initial spend commitments, and long-term partnerships
- Collaborate cross-functionally with Client Services, Trading, Marketing, Product, and other teams to ensure successful onboarding and early campaign success
- Maintain a disciplined approach to pipeline management and forecasting, with clear visibility into new business performance
- Leverage market insights and competitive intelligence to strengthen positioning and improve win rates
Requirements
- Drive net new business acquisition, generating and closing opportunities with brands not currently working with The Trade Desk
- Own the full sales cycle, from prospecting and discovery through pitch, negotiation, and execution of commercial agreements
- Proactively prospect and build pipeline through targeted outreach, industry engagement, and strategic account planning
- Lead value-driven discovery conversations to understand client objectives and align solutions to business outcomes
- Present and demonstrate The Trade Desk platform, articulating differentiated value and driving client confidence
- Build relationships with senior decision-makers, including C-level stakeholders across brands and agencies
- Develop and execute winning strategies for competitive opportunities, including RFP responses and new business pitches
- Negotiate and close new agreements, including MSAs, initial spend commitments, and long-term partnerships
- Collaborate cross-functionally with Client Services, Trading, Marketing, Product, and other teams to ensure successful onboarding and early campaign success
- Maintain a disciplined approach to pipeline management and forecasting, with clear visibility into new business performance
- Leverage market insights and competitive intelligence to strengthen positioning and improve win rates
Apply now
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