Sales Specialist (MarTech)

What you'll do

• Partner with Account Executives, Account Managers and Client Partners on strategic customer opportunities throughout the sales cycle
• Build and own a pipeline of Marketing Technology opportunities within ICP, proactively engaging new customers and buyer personas while owning the full sales lifecycle
• Independently source, qualify, and close net-new Marketing Technology opportunities, while partnering with AEs to accelerate strategic opportunities within existing accounts
• Engage marketing leaders to understand business objectives, customer journeys, data strategies, and growth priorities
• Position StackAdapt's Marketing Technology capabilities as part of broader marketing and advertising strategies
• Lead executive-level discovery, solution strategy, and product demonstrations
• Develop account strategies that expand customer adoption across StackAdapt's evolving platform
• Serve as a trusted advisor to enterprise marketers and executive stakeholders
• Develop deep expertise across StackAdapt's Marketing Technology portfolio including email marketing, direct mail, customer data activation, customer journey orchestration, audience strategy, and measurement
• Stay current on industry trends, emerging technologies, competitive offerings, and evolving marketer needs
• Translate complex technical capabilities into clear business value for customers
• Create repeatable messaging, sales plays, and best practices that enable broader commercial success
• Collaborate closely with Product, Product Marketing, Partnerships, Enablement, Revenue Operations, and Sales Leadership
• Share customer insights that influence product roadmap, commercialization, positioning, and go-to-market strategy
• Support product launches and accelerate adoption of new capabilities
• Represent the voice of the customer internally to continuously improve solutions
• Coach Account Executives, Account Managers and Client Partners on positioning Marketing Technology solutions within broader customer conversations
• Develop enablement materials, customer stories, and repeatable sales plays
• Help scale specialist knowledge across the commercial organization
• Identify opportunities to improve sales processes and commercial effectiveness
• Track customer adoption, market trends, and competitive insights
• Identify emerging opportunities within AI, customer data, and marketing technology
• Contribute to evolving sales motions and AI-enabled workflows
• Help shape the future growth of StackAdapt's Sales Specialist organization

Requirements

• Experience selling Marketing Technology, email marketing, direct mail, orchestration, customer data solutions, lifecycle marketing platforms, or adjacent SaaS technologies
• Proven ability to engage enterprise marketing leaders in consultative, business-focused conversations
• Experience helping customers improve customer acquisition, engagement, retention, personalization, or marketing performance through technology
• Strong executive discovery, solution selling, and presentation skills
• Ability to translate complex technology into measurable business outcomes
• Experience partnering cross-functionally with Sales, Product, Marketing, Customer Success, and Revenue Operations
• Strong collaboration, communication, and relationship-building skills
• Curiosity, adaptability, and a passion for emerging marketing technologies and AI
• Preferred: Experience with customer engagement platforms such as Klaviyo, Braze, Attentive, Iterable, Pebblepost or similar technologies
• Preferred: Experience with Customer Data Platforms (CDPs), customer journey orchestration, first-party data activation, CRM, personalization, or lifecycle marketing
• Preferred: Familiarity with AI-powered marketing, omnichannel customer engagement, and modern marketing technology ecosystems
• Preferred: Experience supporting mid-market and enterprise sales organizations and complex, consultative sales cycles

Tech stack

Benefits