AdTechTalent
Marketing1 month agoOn-site

TripleLift

Revenue Marketing Manager

B2B marketingrevenue marketingdemand generationaccount-based marketinggo-to-market strategycampaign managementHubSpotSalesforcemarketing attributionadtechmartechSaaSproduct launchesABMRevOpssales enablement

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Senior

Years experience

5-10

Location

Chicago, United States; New York, US

Full job description

TripleLift is seeking a senior Revenue Marketing Manager to drive go-to-market execution and revenue-generating marketing programs. The role involves developing and executing product launches, sales campaigns, account-based marketing, vertical strategies, and partner initiatives. The manager will collaborate with Sales, Product Marketing, RevOps, Finance, Partnerships, Design, and Events teams to build campaign strategies, coordinate launches, align stakeholders, and analyze data to improve performance and business outcomes. Requirements include a bachelor's degree or equivalent experience, 6-8+ years in B2B marketing or related fields, strong project management skills, experience with HubSpot and Salesforce, and proven success in sales collaboration and campaign management. Preferred qualifications include experience in adtech, martech, SaaS, product marketing, ABM platforms, and working with RevOps and Finance. Benefits include medical, dental, vision plans, flexible PTO, and 401k with employer match. Salary range is $80,000 to $110,000 USD. Locations are Chicago, Illinois and New York, New York, United States.

What you'll do

  • Develop and execute go-to-market programs supporting product launches, sales initiatives, partner programs, vertical campaigns, and account-based marketing strategies
  • Build campaign briefs, project plans, launch timelines, measurement frameworks, and post-campaign performance reviews
  • Partner closely with Sales to develop account activation plans, sales plays, messaging, outreach strategies, and enablement materials that drive meetings, opportunities, and pipeline progression
  • Lead and scale account-based marketing programs across strategic advertisers, agencies, DSPs, partners, and priority market segments
  • Collaborate with RevOps to establish campaign tracking, attribution, reporting, routing, and Salesforce/HubSpot requirements before launch
  • Monitor and analyze campaign performance, providing actionable insights related to pipeline generation, opportunity acceleration, account engagement, and product adoption
  • Support quarterly planning, program prioritization, and budget governance by evaluating initiatives based on strategic alignment, business impact, resource requirements, and expected return on investment
  • Coordinate cross-functional stakeholders to ensure programs are executed effectively, measured accurately, and aligned to business objectives

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience
  • 6-8+ years of experience in B2B marketing, revenue marketing, demand generation, account-based marketing, go-to-market strategy, or campaign management
  • Proven experience partnering closely with Sales organizations to drive account engagement, pipeline growth, and revenue outcomes
  • Strong project management and cross-functional leadership skills with the ability to manage multiple initiatives simultaneously
  • Experience with HubSpot, Salesforce, marketing attribution, campaign measurement, and revenue reporting
  • Demonstrated ability to develop campaign strategies, launch plans, sales activation programs, and performance analyses
  • Excellent communication skills, attention to detail, and a results-oriented mindset focused on measurable business impact
  • Preferred: Experience within adtech, martech, SaaS, media, or other B2B technology environments
  • Preferred: Experience supporting product launches and product marketing initiatives
  • Preferred: Familiarity with ABM platforms, intent data providers, enrichment tools, and marketing automation technologies
  • Preferred: Experience partnering with RevOps and Finance teams on reporting, forecasting, and investment planning
  • Preferred: Experience supporting enterprise sales organizations, agency relationships, DSPs, or strategic platform partnerships

Tech stack

HubSpotSalesforceABM platformsintent data providersmarketing automation technologies

Benefits

Medical, Dental & Vision PlansFlexible PTO401k with employer match

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