Programmatic Campaign Specialist

What you'll do

• Own all pre-launch preparation across multiple platforms (GAM, Xandr, DSPs, SSPs)
• Ensure every campaign is launch-ready with validated assets, trackers, QA, and clear KPIs
• Maintain a structured pre-launch checklist
• Validate audience targeting, pacing logic, integrations, budget distribution, and technical tracking
• Manage 50+ simultaneous campaigns with full ownership
• Monitor delivery, pacing, and performance daily and troubleshoot proactively
• Apply buy-side and sell-side thinking to optimize campaigns
• Rotate creatives, adjust targeting, optimize bids, and improve segmentation
• Diagnose anomalies and implement corrective actions immediately
• Create templated briefs, material requests, and spec sheets to streamline sales support
• Produce clear and strategic performance reports
• Build and refine workflows to increase speed and reduce manual tasks
• Test new curation workflows, optimization tactics, and platform tools
• Create reusable templates for reporting, QA, setup, and optimization
• Maintain documentation of campaign best practices and troubleshooting guides
• Share learnings and support internal onboarding with training materials

Requirements

• Minimum 4+ years in programmatic advertising, campaign operations, or performance marketing
• Ability to manage 50+ active campaigns across multiple platforms
• Hands-on expertise in GAM and Xandr
• Experience on both buy-side and sell-side (agency activation + publisher operations)
• Curation experience or familiarity with curated marketplaces preferred
• Strong operational and analytical skills
• Proficiency with programmatic platforms (DSPs, SSPs, ad servers, tracking systems)
• Strong understanding of pacing, auction dynamics, programmatic KPIs, and optimization levers
• Proficiency in Excel/Sheets for analysis and reporting
• Familiarity with QA tools, troubleshooting methods, and workflow systems
• Full professional proficiency in English

Tech stack

Benefits