Product Marketing Manager, Partnerships- Maternity leave cover

What you'll do

• Own partner marketing programs end-to-end including planning, execution, content, messaging, promotion, and optimization of co-marketing activities
• Collaborate internally with Partnerships, Product Marketing, Product, Sales, CSM, and Marketing teams to craft compelling narratives and offerings
• Build scalable co-marketing initiatives including joint initiatives, customer events, partner enablement, and content
• Integrate co-marketing activity into a unified strategy across geographies, verticals, partner types, and solutions
• Create high-impact content across formats such as sales decks, emails, newsletters, guides, blogs, and partner-facing assets
• Measure partner marketing contribution to pipeline generation, acceleration, retention, and expansion and communicate insights to global stakeholders
• Represent AppsFlyer externally and maintain strong relationships with partners like Google, Meta, TikTok, Snap, AWS, and Apple

Requirements

• 2–5 years of B2B/SaaS experience in Partner Marketing or Product Marketing, ideally within ad tech or the mobile marketing ecosystem
• Strong project management and cross-functional collaboration skills
• Content creation skills for decks, emails, newsletters, guides, blogs, and success stories
• Solid technical understanding of AppsFlyer's solutions, capabilities, and integrations
• Resilience and adaptability in a fast-moving, high-scale environment
• Self-starter with strong ownership and execution skills
• Fluent English with strong written communication skills
• Experience with Claude, AI automations, Asana, Slack, Salesforce, Marketo, Splash is an advantage

Tech stack