Zeta is seeking a senior Product Marketing leader for the UK market to develop and execute messaging, value propositions, competitive insights, and sales and partner enablement supporting enterprise customer growth and new-logo acquisition. The role involves translating global product marketing strategy into UK-specific propositions, collaborating with sales, product, and partner teams, and leading go-to-market planning for launches and campaigns. Key responsibilities include developing differentiated positioning, gathering customer and market insights, supporting strategic account growth, enabling sales and partners with relevant materials, and driving joint propositions with partners. Candidates should have significant product marketing experience in SaaS, MarTech, or related enterprise technology, strong commercial acumen, experience with complex buying committees, competitive intelligence skills, and excellent communication abilities. The position is based in London, UK.
What you'll do
Translate Zeta’s global positioning into clear, differentiated messaging for the UK enterprise market
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Requirements
Significant Product Marketing experience within SaaS, MarTech, customer engagement, data platforms or adjacent enterprise technology
A track record of developing differentiated positioning and propositions for complex enterprise solutions
Strong commercial understanding, with experience supporting both existing-customer growth and enterprise new-logo sales
Experience working with complex buying committees and translating technical capabilities into clear business value
Experience developing joint propositions, partner enablement or go-to-market programmes with agencies, consultancies, systems integrators or technology partners
Strong competitive intelligence and market-analysis capability, including experience using customer insight, field feedback and win-loss analysis
A track record of creating sales and partner enablement that commercial teams actively use
Experience supporting product or proposition launches across multiple functions
Excellent writing, presentation and executive communication skills
Experience working within a global organisation while addressing local market requirements
Strong understanding of the UK enterprise technology buying environment
The ability to influence effectively across Product, Marketing, Sales, Customer Growth, Partnerships and customer-facing teams
