TripleLift is hiring a Product Marketing Director to lead go-to-market strategy for new demand products across CTV, video, native, retail media, and emerging formats. The role requires translating complex AI, machine learning, predictive models, and automation capabilities into clear business outcomes. Responsibilities include product positioning, messaging, GTM strategy, sales enablement, and thought leadership in AI-driven advertising. Candidates must have 8+ years in product marketing within AdTech, MarTech, AI SaaS, or media platforms, experience marketing machine learning or automation products, strong technical fluency, and experience supporting enterprise sales cycles. Benefits include medical, dental, vision plans, flexible PTO, and 401k with employer match. Salary range is $140,000 to $180,000 USD. Location: New York, NY.
What you'll do
Lead positioning for product capabilities across predictive audience modeling, intelligent curation, creative optimization, automation, and AI-powered planning and measurement
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