Media Buyer, Emerging Channels - Growth Marketing

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AppLovin is seeking a mid-level full-time media buyer to join the growth marketing team in New York City. The role involves launching, testing, and establishing digital marketing strategies across new growth channels such as AI search, X, CTV, and out-of-home. Responsibilities include designing and running paid marketing tests, optimizing campaign performance, supporting technical operations, managing channel budgets and KPIs, and owning creative strategy. Candidates must have 3+ years of hands-on paid media buying experience, strong independent work skills, data-driven test-and-learn approach, and familiarity with tools like Claude, SQL, Posthog, Superset, and Looker. Benefits include equity eligibility, medical, dental, vision, life, disability insurance, 401(k), unlimited discretionary time off, paid holidays, and paid sick leave. Salary range is $153,000 to $200,000 USD.