Marketing Science Lead

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Minimum qualifications: Bachelor's degree or equivalent practical experience. 5 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis. Experience working with partners to identify technical challenges and opportunities, and selling AdTech/MarTech solutions. Preferred qualifications: MBA or Master's degree in quantitative field like Data Analytics, Economics. Experience in quantifying and improving ROI of ad spends using experimental methods (A/B testing, Geo experiments, user lift experiments), advanced attribution (SKAN, MTA), statistical methods (causal inference, MMM, Statistical MTA). Experience managing and influencing senior stakeholder relationships to recommend data-driven improvements for product and customer strategy. Experience with incrementality testing, causal impact analysis, MMM, and MTA. Understanding of brand and performance measurement. Responsibilities: Sell Google's advertising solutions across Search, YouTube, Measurement, and more. Collaborate with executives and influence market strategies. Deliver results impacting global businesses and driving Google's growth. Act as strategic partner and industry thought leader to leading brands and agencies. Help customers navigate industry shifts and drive business performance.