InMobi Advertising is seeking a Manager - Sales Planning to lead strategic presales and GTM functions for the Brand Business. The role involves product marketing, sales planning, client solutioning, and sales enablement. Responsibilities include owning GTM narratives, developing positioning and messaging, partnering with product and marketing teams, creating sales materials, leading RFP responses and proposals, building sales enablement programs, adopting AI tools and workflows, and cross-functional leadership. Requirements include 8+ years in relevant roles within AdTech, MarTech, or digital advertising, strong product marketing skills, deep understanding of digital advertising and brand marketing, experience with global sales teams, exceptional storytelling and communication skills, hands-on experience with generative AI platforms, prompt engineering skills, strategic leadership, and strong project management. Location: Bangalore, India. Full-time position.
What you'll do
Own the end-to-end GTM narrative and sales planning strategy for the Brand Business across North America, APAC, and EMEA
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Develop differentiated positioning, messaging, value propositions, audience narratives, and customer-centric solution frameworks
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Gather and synthesize customer feedback, competitive intelligence, market trends, and advertiser needs to identify market gaps and evolving opportunities
Create and maintain messaging frameworks, persona-based narratives, use-case playbooks, and proof points that support the full sales cycle
Champion the Brand Business narrative internally and externally, ensuring consistency across regions, channels, and customer touchpoints
Lead the development of complex RFP responses, proposals, media strategies, and executive presentations for strategic opportunities
Translate advertiser objectives and campaign briefs into differentiated media recommendations and sophisticated client solutioning frameworks
Develop proactive GTM materials including vertical narratives, industry playbooks, tentpole collateral, one-pagers, case studies, competitive battlecards, and solution briefs
Connect insights from BI, Trading, Supply, Product, and Deal Desk into a unified and persuasive customer story
Design visually compelling, story-driven presentations for customers, agencies, Sales teams, and leadership audiences
Establish best practices and quality standards for all customer-facing deliverables across the Sales Planning team
Build scalable sales enablement programs that improve seller productivity, solution confidence, and win rates
Equip Sales teams with best-in-class market insights, competitive intelligence, messaging frameworks, customer stories, and objection-handling tools
Partner with regional Sales leaders to identify enablement gaps and proactively develop solutions aligned to revenue priorities
Work with centralized Marketing execution teams to bring GTM strategies to life through vertical narratives, tentpole collateral, case studies, demand and supply collateral, and industry events
Lead the adoption of AI across the Sales Planning function and define an AI-first operating model for the team
Build scalable AI workflows that automate research, proposal generation, content development, presentation creation, and knowledge reuse
Develop prompt libraries, AI playbooks, and reusable frameworks that improve quality, consistency, and productivity
Evaluate and deploy tools such as Claude, Gemini, ChatGPT, Gamma, Canva AI, and other emerging platforms
Coach the broader Sales Planning and Sales organization on prompt engineering, responsible AI use, and high-impact business applications
Act as the central hub connecting Sales, Product Marketing, Product, BI, Trading, Supply, Deal Desk, and centralized Marketing teams
Influence product positioning, roadmap conversations, and GTM priorities by bringing customer feedback and market intelligence into cross-functional discussions
Lead strategic initiatives from concept through execution, ensuring high-quality and timely delivery with measurable business outcomes
Mentor and coach Sales Planning professionals in storytelling, PMM fundamentals, client solutioning, AI adoption, and executive communication
Establish scalable processes, templates, operating rhythms, and measurement frameworks across the function
Balance long-term strategic planning with hands-on involvement in high-priority customer opportunities
Requirements
8+ years of experience in Product Marketing, Strategic Presales, Sales Enablement, GTM, Partner Marketing, or Agency Strategy roles within AdTech, MarTech, Digital Advertising, or related industries
Strong Product Marketing skill set with demonstrated ownership of messaging, positioning, GTM strategy, product launches, market intelligence, and sales enablement
Deep understanding of digital advertising, brand marketing, media planning, advertiser and agency needs, and the broader AdTech ecosystem
Experience working with global Sales organizations and cross-functional teams across multiple regions
Exceptional storytelling ability, with a strong command of narrative development, messaging frameworks, and customer-centric positioning
Proven ability to create GTM strategies, product launch narratives, vertical stories, use-case frameworks, and sales enablement programs
Outstanding written communication skills across executive decks, reports, whitepapers, customer success stories, thought leadership, blogs, and external content
Advanced presentation design skills, with a strong focus on visual storytelling, structure, clarity, and executive impact
Excellent presentation and delivery skills, with the confidence to engage and influence senior internal and external audiences
Extensive hands-on experience with Generative AI platforms such as Claude, Gemini, ChatGPT, Gamma, Canva AI, and similar technologies
Proven experience building AI workflows, prompt libraries, automation frameworks, or AI-powered business processes
Excellent prompt-building and prompt-engineering skills, with the ability to generate consistently high-quality business outputs
A track record of introducing new tools and ways of working that improve team productivity and output quality
Strong commercial and strategic acumen, with the ability to translate market signals and advertising data into actionable GTM strategies
Proven ability to influence decision-making without direct authority and collaborate effectively across matrixed global teams
Strong stakeholder management and executive presence, with the ability to align Product, Sales, Marketing, and leadership teams
Demonstrated mentoring and coaching capability, with a commitment to raising the quality bar across the organization
Strong analytical, conceptual, and problem-solving skills, with the ability to turn complexity into clear and actionable recommendations
Excellent project management and organizational skills, with the ability to manage multiple priorities and proactively address risks or delays
Customer-first, solution-oriented mindset with high ownership, accountability, and attention to detail
Comfort working across diverse cultures, global teams, and time zones
Curious, innovative, and committed to continuous improvement
Tech stack
ClaudeGeminiChatGPTGammaCanva AIGenerative AI
Benefits
Continuous learning and career progression through the InMobi Live Your Potential programEqual Employment Opportunity employerReasonable accommodations for qualified individuals with disabilities throughout the hiring process and in the workplace
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