AdTechTalent
Ad Ops217 days agoOn-site

Xapads Media

Lead – Ad Operations (Branding)

programmaticad-opsbrandingdisplayvideoCTVnativein-apprewarded videoDSPTTDDV360Amazon DSPbrand safetyviewabilityfraud protectionIASMOATPixalateHumancampaign managementdeal deskoptimizationteam leadership

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Lead

Years experience

5-10

Location

Noida, India

Full job description

Lead – Ad Operations (Branding) role responsible for overseeing branding campaign executions across Display, Video, CTV, Native, In-App, and Rewarded Video formats using Managed Services, Xaprio DSP, and Deal Desk. Requires operational leadership, technical understanding, and strategic thinking for campaign delivery, infrastructure improvement, and team performance globally. Responsibilities include leading the Branding Operations team, ensuring campaign setup and optimization, collaborating with Client Servicing and Sales, improving infrastructure with Product and Tech teams, managing delivery and P&L, deal activations on TTD and DV360, ensuring brand safety and fraud protection, driving innovation, mentoring team, and supporting Marketing. Requirements include 7-9 years experience in programmatic/digital advertising operations, expertise in campaign management and deal setup on TTD, DV360, Amazon DSP, understanding of delivery models, adtech ecosystem knowledge, proficiency in pacing and troubleshooting, experience with global markets, strong communication and leadership skills, and analytical mindset. Benefits include leadership opportunity, working on proprietary platforms, exposure to global markets, and a culture valuing innovation and collaboration.

What you'll do

  • Lead the Branding Operations team managing Display, Video, CTV, Native, In-App, and Rewarded Video campaigns
  • Ensure timely setup, optimization, and delivery across Managed Services, Xaprio DSP, and Deal Desk
  • Collaborate with Client Servicing and Sales teams to convert briefs into executable campaigns and measurable outcomes
  • Work with Product and Tech teams to improve campaign infrastructure, workflow automation, and delivery systems
  • Take complete ownership of delivery, quality, revenues, and P&L for the Branding vertical
  • Manage deal activations and pacing across The Trade Desk (TTD) and DV360 - expertise with both is mandatory
  • Ensure adherence to brand safety, viewability, and fraud protection using tools like IAS, MOAT, Pixalate, and Human
  • Drive innovation by adopting new ad formats, contextual capabilities, and data-driven optimization methods
  • Build, mentor, and grow a high-performance operations team aligned with business and client goals
  • Work closely with the Marketing team to help promote Xapads’ branding offerings through case studies and success stories

Requirements

  • 7–9 years of experience in Programmatic or Digital Advertising Operations (Branding vertical)
  • Proven expertise in Display, Video, CTV, Native, and In-App campaign management
  • Proven expertise in Deals setup, management, and optimization across TTD, DV360, Amazon DSP, and similar platforms
  • Strong understanding of Programmatic Guaranteed (PG), PMP, and Open Exchange delivery models
  • Knowledge of adtech ecosystem - DSPs, SSPs, Deal IDs, and measurement tools
  • Proficiency in campaign pacing, optimization, bid log analysis, and troubleshooting
  • Experience working with global markets - US, UK, Russia/CIS, MENA, SEA, APAC, LATAM
  • Strong communication and leadership skills; proven ability to manage teams and cross-functional coordination
  • Analytical mindset with focus on data accuracy, performance, and process hygiene

Tech stack

Xaprio DSPThe Trade Desk (TTD)DV360Amazon DSPIASMOATPixalateHuman

Benefits

Opportunity to lead Branding Operations for one of India’s most awarded adtech companiesWork across Xaprio DSP, Deal Desk, and other proprietary platformsExposure to global markets and top-tier agencies and brandsA culture that values innovation, accountability, and collaboration

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