InMobi Advertising is seeking a Lead Account Manager with search advertising experience to manage Microsoft Advertising inventory on Bing. The role involves managing client accounts, driving campaign execution, upselling, and optimizing budgets to meet revenue targets. Responsibilities include building strong customer relationships, educating clients on Bing Ads platform, handling escalations, and collaborating with internal teams. Requirements include minimum 7 years in Search Engine Marketing Sales or online media, strong knowledge of internet advertising models (CPA, CPM, CPC), problem-solving skills, ability to meet revenue goals, excellent communication, and a bachelor's degree (MBA preferred). Proficiency in Excel and Bing Ads Certification are preferred. The position is full-time based in Bangalore, India.
What you'll do
Create a collaborative, trust-based work environment respecting diverse communication styles
Own day-to-day management for newly onboarded and existing customers
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Flawless execution of campaigns and coordination with internal resources
Ensure awareness and understanding of billing and compliance requirements
Contribute to quality and actionable Customer Plan
Drive campaign-level budget upsell and optimization aligned to client ROI goals
Leverage internal tools to prioritize upsells and optimizations
Provide feedback to improve tactics relevance to client goals
Use self-serve tools and community forums to deliver insights for clients
Educate clients on Bing Ads platform and features to help reach business goals
Ensure regular client engagement with Bing Ads platform and reduce reliance on Account Manager for routine tasks
Develop intermediate knowledge of emerging products/features
Manage timely and proactive customer escalations leveraging Account Executive and internal partners
Submit actionable feedback on product, tool, and processes
Own and execute customer transition process and change management
Strengthen Bing Ads and Search Industry expertise and take accountability for career development
Complete required and recommended trainings and apply learnings
Requirements
Minimum 7 years’ in Search Engine Marketing Sales or online media and Service experience
Strong knowledge of Internet advertising: CPA, CPM, CPC, search marketing, lead generation, direct response
Strong troubleshooting and problem solving skills with a 'can do' attitude
Ability to partner collaboratively with other functional areas within the company
Demonstrated ability to consistently meet or exceed revenue goals or targets
Proven ability to understand customer needs, create and deliver customized, customer-focused pitches and solutions
Ability to navigate through ambiguity and complexities related to client management
Talented in storytelling and delivering engaging presentations
Solid knowledge of the search industry, trends, and customer needs
Passion for technology as an enabler for customer and company growth
Bachelor’s degree required, MBA preferable
Critical thinker who is organized and can make decisions based on clear priorities
Collaborative teammate who can build successful team relationships and prioritize multiple tasks
Flexible and able to quickly adapt to changing business needs and processes
Excellent written and verbal communication skills
Willingness to travel
Tech stack
Microsoft AdsBing AdsExcelV-LookupsPivot Tables
Benefits
Continuous learning and career progression through InMobi Live Your Potential programEqual Employment Opportunity employerReasonable accommodations for qualified individuals with disabilities
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