AdTechTalent
Sales3 months agoRemote

Vibe.co

Director of Sales Enablement

sales enablementAIcall intelligenceautomationstreaming TV advertisingconnected TVperformance marketingtrainingcoachingGTM strategySaaScompetitive intelligence

Key details

Salary

From $170K

Employment type

Full-time

Seniority

Director

Years experience

5-10

Location

New York, US

Full job description

Vibe.co is hiring a Director of Sales Enablement to lead the full enablement function within the GTM organization. This role reports to the CRO and is responsible for designing and executing the sales enablement strategy, including onboarding, coaching, training, and skill development. The Director will leverage AI tools and automation to deliver personalized coaching and deal support at scale, build structured onboarding programs, and develop sales messaging and competitive intelligence. Responsibilities include running live call reviews, partnering with sales leadership to close skill gaps, collaborating with Product and Marketing for launch adoption, measuring program effectiveness with data-driven dashboards, and managing the enablement team. Candidates must have 7+ years in sales enablement or GTM strategy with Director-level experience, fluency in AI tools, background in streaming TV advertising or related marketing technology, and strong communication skills. The position offers hybrid work flexibility in NYC, comprehensive benefits, variable pay, and a salary range of $170,000-$250,000 for New York candidates.

What you'll do

  • Design and own GTM enablement strategy from onboarding to advanced skill development
  • Define success metrics at each sales stage and build programs to close gaps
  • Build structured onboarding programs to accelerate new rep productivity
  • Deploy AI agents and automation for personalized coaching, onboarding, and deal support
  • Use call intelligence and pipeline data to identify deal loss points and design interventions
  • Build workflows for on-demand access to deal context, competitive intel, and coaching
  • Stay ahead of market tools and integrate new technologies early
  • Run live call reviews, role plays, and skill drills to improve pipeline and conversion
  • Partner with managers to make coaching a daily habit
  • Identify and close skill gaps at team and individual levels
  • Develop deep product fluency and translate into consistent messaging
  • Create pitch frameworks, objection handling guides, and competitive intel
  • Collaborate with Product and Marketing to ensure effective launch adoption
  • Establish retention metrics for training and iterate based on data
  • Build dashboards linking enablement activities to revenue outcomes
  • Report program effectiveness with actionable recommendations to CRO
  • Manage and grow the enablement team as needed
  • Operate as a strategic partner to the CRO with data and recommendations

Requirements

  • 7+ years in sales enablement, sales training, or GTM strategy with meaningful Director level experience or leading a significant workstream
  • Proven track record building or scaling an enablement program at a high-growth company
  • Fluency with AI tools across the enablement lifecycle including call intelligence, coaching platforms, agentic workflows, content generation, and real-time deal support
  • Background in streaming TV advertising, connected TV (CTV), or closely adjacent martech or performance marketing platform
  • Experience designing training programs with measurable outcomes
  • Strong communication skills to simplify complex product concepts into clear narratives

Tech stack

AI toolscall intelligenceautomationagentic workflowscontent generation

Benefits

Variable pay based on objectivesHybrid work flexibility (3x a week in NYC Flatiron District office)Comprehensive medical, dental, and vision insurance401(k) with matchingUnlimited PTOPaid parental leaveAnnual offsite for the whole team

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