Mountain View, United States; New York, US; Redmond, United States
Full job description
Microsoft AI seeks a Director of Product Marketing, SMB Growth for the Monetization team. This full-time role is hybrid, based in Mountain View, CA; Redmond, WA; or New York, NY. The role involves owning product positioning, messaging, and go-to-market strategy for SMB advertising and AI business solutions. Responsibilities include partnering with product, growth, marketing, and sales teams to drive SMB customer acquisition, growth, and retention; developing integrated campaigns; building partner marketing programs; leading customer listening and market insights; and using AI in marketing workflows. Candidates must have a Master's degree with 4+ years or Bachelor's with 6+ years business experience, preferably 10+ years in product/growth/integrated marketing or paid media, with SMB marketing expertise, partner/channel marketing experience, and strong storytelling skills. Must meet Microsoft security screening requirements. Salary ranges from $130,900 to $251,900 annually, higher in Bay Area and NYC. Benefits and additional compensation details available online.
What you'll do
Own SMB product positioning, messaging, and value proposition across advertising and AI business solutions portfolio
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Mountain View, United States; New York, US; Redmond, United States
Full-time
Develop clear, compelling positioning and messaging frameworks aligned across internal stakeholders
Partner with product and growth teams on onboarding, activation, and in-product messaging
Partner with Marketing team to run integrated campaigns across web, email, social, search, and partner channels
Build joint positioning, co-marketing, launch plans, and training/enablement materials for platforms, resellers, and partners
Lead customer listening strategies and market intelligence efforts to uncover growth opportunities and inform product roadmap
Conduct competitive analysis to assess market dynamics and anticipate business implications
Drive development of insights from user research, industry trends, and market signals to influence product and business decisions
Champion a culture of continuous learning, AI adoption, and inclusive innovation
Navigate ambiguity, iterate on new concepts, and respond effectively to changing priorities
Use AI to build practical and powerful marketing workflows and understand AI agents' potential in marketing and advertising
Requirements
Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience
Preferred: Bachelor's Degree in Business, Marketing, Communications, Journalism, Economics, or related field AND 10+ years of product marketing, growth marketing, integrated marketing, or paid media experience OR Master's Degree in Business, Marketing, Communications, Journalism, Economics, or related field AND 8+ years of product marketing, growth marketing, integrated marketing, or paid media experience OR equivalent experience
SMB marketing expertise with product-led or self-serve growth motions, including lifecycle and in-product marketing
Experience marketing to small and medium business audiences at scale
Channel, partner, or platform partnership marketing experience
Experience marketing advertising, adtech, or B2B technology products, especially launching products in new or emerging categories or AI-powered products or platforms
Strong writing and content development skills with sharp storytelling and creative judgement
Cross-functional collaboration and influence experience across sales, marketing, product, and engineering
Experience building go-to-market with partners who reach customers indirectly
Ability to meet Microsoft, customer and/or government security screening requirements including Microsoft Cloud background check
Certain roles may be eligible for benefits and other compensationLink to additional benefits and pay information: https://careers.microsoft.com/us/en/us-corporate-pay
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