Director of Product Management for ZX leads product strategy and delivery for Zeta’s customer acquisition business unit. Responsible for product vision, roadmap, and priorities, working with Product, Engineering, Data Cloud, and business leadership. Applies Zeta’s AI, identity, data, and activation capabilities to acquisition use cases. Leads email acquisition product experience including ESP integrations, audience targeting, deliverability, campaign execution, optimization, and measurement. Drives scalable product decisions and cross-functional collaboration. Requires significant product management experience, knowledge of advertising and marketing technology, deep understanding of email acquisition channels, and strong communication skills. Benefits include unlimited PTO, medical/dental/vision coverage, employee equity, discounts, wellness classes, and pet insurance. Salary range $220,000 - $250,000.
What you'll do
Own the ZX product vision and roadmap, defining product strategy for customer acquisition that reflects client needs, business priorities, and Zeta’s broader platform direction
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Requirements
Significant product management experience, including ownership of a roadmap and delivery across multiple teams
Experience with advertising technology, customer acquisition, marketing technology, or a related data-driven product area
Deep understanding of email as an acquisition channel, including ESP platforms and integrations, audience and identity resolution, deliverability, campaign orchestration, and performance measurement
Ability to translate commercial and customer needs into scalable product decisions and clear requirements for engineering teams
Strong understanding of how data, identity, activation, and measurement work together in a marketing workflow
A track record of influencing teams across business units and central platform organizations without relying on direct authority
Sound judgment about when to tailor a product to a business need and when to invest in a shared capability
Clear communication with technical, commercial, and executive stakeholders
