Raptive is hiring a Director, CRM & Business Systems to lead the team and roadmap behind platforms, data, and workflows supporting company growth. Reporting to the SVP of Growth Operations, this strategic leadership role manages a team of two and owns systems used by 300+ employees. Responsibilities include setting strategy for Salesforce and Zendesk, leading integration decisions with tools like Slack, Apollo, Snowflake, and ChatGPT, building support workflows, optimizing marketing operations, evaluating AI use cases, managing vendors, and partnering cross-functionally to improve system usability and data governance. Requirements include 8+ years in CRM or related operations, deep Salesforce Sales Cloud expertise, leadership experience, AI proficiency, and strong communication skills. Salary range is $150,000-$165,000 with additional incentives. Location: New York, NY.
What you'll do
Set the strategy for Salesforce and Zendesk focusing on growth and innovation through sales pipeline, GTM activities, business insights, marketing capabilities, and customer retention
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Track adoption and business impact of the team and deliverables
Requirements
8+ years working in CRM products, revenue operations, business operations, sales operations, marketing operations, or a related field
Deep expertise in Salesforce Sales Cloud, including CRM strategy and administration, go-to-market processes, and cross-functional delivery at scale
Marketing Cloud and Data 360 expertise is strongly preferred
Familiarity with Service Cloud, Agentforce, Experience Cloud, or Zendesk is a plus
Proven ability leading and developing a team, and managing external partners
Comfortable working in a fast-moving environment while balancing competing priorities
Demonstrated ability to use AI and technology to drive growth and operational transformation
Understanding of data access, privacy, consent, responsible data use, and operational risk
Clear communication skills and the ability to translate between technical teams, business leaders, and the end-users
Tech stack
Salesforce Sales CloudSalesforce Marketing CloudSalesforce Data 360Salesforce Service CloudSalesforce AgentforceSalesforce Experience CloudZendeskSlackApolloSnowflakeClayBoxZapierPlacements.ioChatGPTAISQLdata warehousesbusiness intelligence toolsdata pipelinesintegration platformsworkflow automation tools
Benefits
Competitive base salary ($150,000-$165,000)Additional incentive compensation eligibleDiversity, equity, and inclusion commitmentEqual opportunity employerAccommodation for individuals with disabilities
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