AdTechTalent
Marketing43 days agoOn-site

InMobi Advertising

Creative Director

brand leadershipcreative directionmarketingglobal marketingbrand identitystorytellingcontent strategymultimediacampaignsprogrammaticad tech

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Director

Years experience

10+

Location

New York, New York, United States

Full job description

Lead the end-to-end B2B marketing strategy for InMobi Advertising, driving awareness, brand affinity, and demand across US and EMEA markets. Collaborate with VP, Global Enterprise Marketing to translate brand vision into multi-channel marketing strategy focused on MQL generation, demand acceleration, and revenue growth. Responsibilities include defining and evolving global creative vision, brand storytelling, overseeing creative development across channels, content strategy, event creative direction, and cross-regional leadership. Requirements include 10-15+ years in creative leadership or brand design, expertise in brand identity and storytelling, experience leading global creative teams, and a strong portfolio. Benefits include daily meals, gym and yoga classes, training, social events, and career development programs. Location: New York, NY.

What you'll do

  • Define, evolve, and champion the global creative vision for the InMobi Group and all sub brands
  • Conceptualize and articulate the overarching brand story, positioning, and narrative architecture
  • Lead the redesign and stewardship of the global visual identity system, ensuring consistency and modernity across all touchpoints
  • Drive big picture creative storytelling that communicates InMobi’s values, innovation, culture, and market leadership
  • Develop multi‑format creative concepts for campaigns, brand films, corporate communications, and leadership visibility
  • Oversee creative development across events, digital platforms, paid campaigns, social channels, executive content, and thought leadership assets
  • Ensure all creative assets—design, video, copy, motion graphics, experiential—meet world‑class standards
  • Lead the content strategy for InMobi Group’s global narrative, including long‑form stories, brand campaigns, hero videos, and multimedia assets
  • Partner with marketing, comms, product marketing, and internal creative teams to deliver cohesive, high impact content
  • Own creative direction for global flagship events, C Suite engagements, industry activations, and immersive brand experiences
  • Ensure all event creative reinforces brand identity and delivers differentiated, memorable experiences
  • Serve as the centralized creative leader, collaborating with regional teams in US, EMEA, and APAC
  • Provide creative direction, governance, and oversight to maintain brand consistency while enabling regional nuance
  • Establish creative guidelines, toolkits, and governance frameworks for all teams and agencies
  • Partner with internal stakeholders—including marketing, product, HR, and leadership—to ensure cohesive brand alignment

Requirements

  • 10–15+ years of experience in creative leadership, brand design, or agency‑side creative direction
  • Deep expertise in brand identity, storytelling, multimedia content, and multi‑channel creative development
  • Experience leading global creative teams or managing cross-regional creative workstreams
  • Strong portfolio demonstrating brand transformation, visual identity systems, and integrated creative campaigns
  • Ability to translate complex product/tech concepts into simple, emotionally resonant creative narratives

Benefits

Daily mealsGym and yoga classesCutting-edge training and toolsCocktails at drink cart ThursdaysFun at work on Funky FridaysBring your kids and pets to workContinuous learning and career progression through InMobi Live Your Potential programEqual Employment Opportunity employer with reasonable accommodations

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