AdTechTalent
Sales2 months agoOn-site

The Trade Desk

Associate Director, Business Development

programmaticdigital advertisingsalesbusiness developmentDSPDMPad exchangead serverSEMclient relationshipsRFPforecastingnegotiation

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Director

Years experience

5-10

Location

Melbourne, Australia

Full job description

The Trade Desk is seeking a Business Development Associate Director with 8-10+ years of experience in digital advertising sales, preferably in programmatic environments. The role involves building and managing senior client relationships, collaborating with cross-functional teams, communicating platform value, leading RFP responses, and driving strategic up-selling. Candidates should have experience with programmatic platforms, strong communication and negotiation skills, and a proven track record of exceeding revenue targets. Location: Melbourne, Australia.

What you'll do

  • Acquire, build, and cultivate relationships with senior leaders at holding companies
  • Work collaboratively with commercial, legal, account management, trading, data and inventory partnerships and TAM teams to grow accounts
  • Communicate the value of The Trade Desk media buying platform tailored to audience needs
  • Establish strategic frameworks to encourage testing of innovative product releases with senior leadership, product, and engineering
  • Lead responses to RFPs or new agency opportunities including qualification and win strategy
  • Coordinate with global counterparts to share learnings and avoid pitfalls
  • Work closely with product, marketing and revenue teams to optimize efforts relating to company-wide goals
  • Identify and close strategic up-selling opportunities by understanding client business needs and translating TTD value
  • Identify and develop unique selling propositions and differentiators based on market and competitor knowledge
  • Accurately manage and communicate monthly forecasts and pipeline
  • Contribute to The Trade Desk culture by bringing your full self

Requirements

  • 8-10+ years of experience in digital advertising sales, managing senior relationships, ideally within a programmatic environment
  • Experience with creating annual business plans and conducting business reviews
  • Experience at an online publisher, ad network, ad exchange, ad server, SEM platform, DSP, DMP, or other online advertising company
  • Excellent collaboration skills across teams with differing priorities
  • Programmatic platform sales experience highly preferred
  • Strong communication skills with the ability to speak with C-level clients
  • Ability to deconstruct complex topics and translate them to audiences in a digestible way
  • Existing relationships with decision-makers at advertising agencies
  • Strong quantitative skills and negotiation ability
  • Passion and curiosity for the programmatic space and desire to build industry knowledge
  • Consistent strive for excellence
  • Proven track record of exceeding revenue expectations

Tech stack

programmatic platformDSPDMPad exchangead serverSEM platform

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