AdTechTalent
Sales2 months agoOn-site

The Trade Desk

Associate Director, Business Development

programmaticdigital advertisingsalesbusiness developmentmedia buyingclient relationshipsRFPstrategic consultingnegotiationC-level communication

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Director

Years experience

10+

Location

Sydney, Australia

Full job description

The Trade Desk seeks a Business Development Associate Director with 8-10+ years in digital advertising sales, preferably programmatic. The role involves building and managing senior client relationships, collaborating across teams, presenting the media buying platform's value, leading RFP responses, and driving strategic up-selling. Candidates must have experience creating business plans, working in online advertising environments, strong communication and negotiation skills, and existing agency relationships. The position is full-time based in Sydney.

What you'll do

  • Acquire, build, and cultivate relationships with senior leaders at holding companies
  • Work collaboratively with teams spanning commercial, legal, account management, trading, data and inventory partnerships and TAM to cultivate and grow accounts
  • Communicate the value of The Trade Desk media buying platform by presenting core value proposition and tailoring content to suit audience needs
  • Establish strategic frameworks to encourage testing of innovative product releases based on client needs with senior leadership, product, and engineering
  • Take the lead in responding to RFPs or new agency opportunities, including qualification and win strategy
  • Coordinate with global counterparts to discover learnings and avoid pitfalls encountered on similar business
  • Work closely with product, marketing and revenue teams to optimize efforts relating to company-wide goals
  • Identify and close strategic up-selling opportunities by understanding core client business needs and translating the value TTD offers
  • Identify and develop the company’s unique selling propositions and differentiators using market and competitor knowledge
  • Accurately manage and communicate monthly forecasts and pipeline
  • Contribute to The Trade Desk culture by bringing your full self

Requirements

  • 8 -10+ years of experience in digital advertising sales, managing senior relationships, ideally within a programmatic environment
  • Experience with creating annual business plans and conducting business reviews
  • Experience at an online publisher, ad network, ad exchange, ad server, SEM platform, DSP, DMP, or other online advertising company
  • Excellent collaborator who can work with individuals in varying teams with differing priorities and coordinate everyone to a singular beneficial goal
  • Programmatic platform sales experience highly preferred
  • Strong communication skills with the ability to speak with C-level clients
  • Ability to deconstruct complex topics and translate them to audiences in a way that’s digestible
  • Existing relationships with decision-makers at advertising agencies
  • Strong quantitative skills and negotiation ability
  • Passion and curiosity for the programmatic space and a desire to constantly build on industry knowledge
  • Consistent strive for excellence
  • Proven track record of exceeding revenue expectations

Tech stack

programmatic platformdigital advertising salesmedia buying platform

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