AdTechTalent
Marketing2 days agoOn-site

Merkle

Analyst

researchindustry researchcompany profilingcompetitive analysismarket researchsecondary researchPowerPointmarketing strategyreport writingpresentationbusiness research

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Entry

Years experience

0-2

Location

Pune, India

Full job description

Research Associate role involving industry and company research including insights, competitive analysis, company and executive profiling, trend reports, and support for new business pitches. Develop detailed research reports across multiple industry verticals. Create customized research reports based on client requirements using secondary market research tools. Interface with stakeholders and clients to understand project requirements and provide solutions through critical thinking. Track developments in research tools to identify new business opportunities. Requires 1-2 years experience in marketing or research, strong communication, report writing, presentation skills, proficiency in PowerPoint, ability to manage multiple projects, and adaptability in a fast-paced environment.

What you'll do

  • Performing Industry and Company research, including Industry Insights, Competitive Analysis, Company Profiling, Executives Profiling, Global & Regional Trend reports and Support for New Business Pitches
  • Developing detailed Research Reports across a range of industry verticals (Retail & Consumer Goods, High Tech/IT, Financial Services, Media & Entertainment, Travel, Automotive, Non-profit, Health, Gaming, etc.)
  • Creating & Assisting Customized Research reports based on Client Specific Requirements through Secondary Market Research with the help of tools & other sources to help the Strategy Team
  • Interfacing with Dentsu Stakeholders/Clients to understand project requirements and provide appropriate solutions through Critical thinking
  • Tracking developments in the research space across specific tools, to identify new opportunities for Dentsu for multiple business

Requirements

  • BE/B.Tech, B.Sc., BCA, BBA, MBA in Research/Strategy, or marketing-related field
  • 1-2 years of Industry experience in Marketing, Primary/Secondary Research, Business/Industry Research
  • Excellent communication skills
  • Strong report writing and presentation skills
  • Ability to translate data from multiple sources into comprehensive insights that drive marketing strategy
  • Experience translating data analysis into actionable presentations – strong proficiency in PowerPoint
  • Results-oriented, customer-focused team player
  • Adaptability, time management, and attention to detail
  • Ability to understand different industry/business types, and customize research reports accordingly
  • Ability to manage multiple projects and priorities to align with client strategic objectives and roadmap
  • Focused; a self-starter with experience working in a very fast-paced environment
  • Someone who fits into Dentsu work culture

Tech stack

PowerPoint

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