Ad Operations & Automation Lead

What you'll do

• Own complex escalations across pixel/tag implementation, DSP setup, and PMP configuration
• Partner with Client Services on client communications and JIRA escalations through resolution
• Create playbooks, training materials, and run 1:1s to build team autonomy
• Manage PMP optimization responsibilities including deal health, pacing, and performance
• Build tooling to expedite increases in PMP usage
• Own AI tooling for Client Services and champion automation adoption
• Identify manual workflows and partner with Product to build tooling to eliminate or accelerate resolution
• Build strong relationships across Client Services, Sales, and Product/Engineering
• Serve as Client Services SME in client conversations and design scalable processes with leadership
• Directly manage and develop the offshore Ad Ops team (4 members) with weekly syncs, priority setting, QA, and accountability
• Triaging and resolving escalations from Client Services and offshore Ad Ops on pixel/tag issues, DSP setups, and PMP deal health
• Run weekly sync with offshore team to review QA output, set priorities, and coach on complex cases
• Meet with Associate Directors of Client Services to understand knowledge gaps and progress training and playbook development
• Review recurring manual workflows and partner with Product on automation recommendations
• Join client calls with Client Services leads to troubleshoot measurement discrepancies or support campaign kick-offs

Requirements

• 4+ years in ad operations, programmatic, or digital media execution as the technical owner of campaigns or ad operations, including senior IC or manager experience
• Deep technical fluency with DSPs, SSPs, PMPs, and ad servers
• Experience troubleshooting pixel/tag issues using browser dev tools, Charles, or similar
• Familiarity with HTML, JavaScript, and server-side or API-based integrations a plus
• Experience managing or working with offshore resources
• Clear communication skills to translate technical issues into plain language and write clear instructions
• Process-oriented with ability to build systems
• Prior experience in a measurement, data, or ad tech company in a technical function

Tech stack