The Trade Desk

TripleLift
VP, Business Development
Key details
Salary
$250K – $325K
Employment type
Full-time
Seniority
Vp
Years experience
5+
Location
New York, New York, United States
Full job description
TripleLift seeks a VP of Business Development to lead strategic partnerships and drive growth in Retail Media and Search Ads. Reporting to the COO, this role requires expertise in DSP, SSP, CTV, DMP, CDP, and clean room technologies. Responsibilities include developing global business development strategies, closing new partnerships, managing key relationships, leading a global team, collaborating cross-functionally, monitoring industry trends, and driving revenue growth. Candidates should have 8-12+ years in business development or sales leadership in AdTech, strong negotiation skills, excellent communication, and a bachelor's degree or higher. Benefits include medical, dental, vision plans, flexible PTO, and 401k with employer match.
What you'll do
- Develop and execute global business development strategy to expand presence in Retail Media and Search Ads
- Identify, prioritize, and close new business opportunities and strategic partnerships
- Support post-deal enablement to ensure successful activation and growth
- Establish and nurture partnerships with retailers, advertisers, agencies, search platforms, and technology partners
- Maintain relationships with Retail Media agencies to align solutions with evolving needs
- Oversee management of key partner relationships for satisfaction, retention, and growth
- Lead, mentor, and develop a global team of ~5 individual contributors
- Provide strategic direction, performance expectations, and coaching
- Collaborate with Sales, Product, Marketing, and Account Management teams across US, EU, and APAC
- Partner with regional leadership to tailor go-to-market strategies
- Maintain deep knowledge of AdTech ecosystem and monitor industry trends and regulatory developments
- Provide market insights and feedback to Product and Executive teams
- Drive revenue growth across Retail Media and Search Ads partnerships
- Establish and track KPIs for pipeline development, deal velocity, partner activation, and revenue performance
- Provide regular updates to CRO and executive leadership
- Contribute to commercial strategy discussions and annual planning
Requirements
- Proven track record of driving successful business development and revenue growth in AdTech
- Strong experience in Retail Media and Search Ads ecosystems
- Deep expertise across DSP, SSP, CTV, DMP, CDP, and clean room technologies
- Experience leading and developing high-performing teams across multiple regions
- Strong negotiation and deal-making capabilities
- Excellent communication and executive presentation skills
- Strong understanding of AdTech industry trends and regulatory considerations
- Bachelor’s degree in Business, Marketing, Computer Science, or related field; advanced degrees or certifications are a plus
- 8–12+ years of experience in Business Development, Strategic Partnerships, or Enterprise Sales leadership roles
- Strong work ethic and alignment with company values
Tech stack
Benefits
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