Vice President - Media Planning at Zeta Global | AdTechTalent
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Zeta Global
Vice President - Media Planning
media planningprogrammaticdigital advertisingRFPmedia strategyteam leadershipmulti-channel campaignsCTVDOOHExcelPowerPointanalytics
Key details
Salary
$190K – $210K
Employment type
Full-time
Seniority
Vp
Years experience
10+
Location
New York, US
Full job description
Zeta Global seeks a Vice President of Media Planning to lead and scale the North American Media Planning team. The role involves setting strategic direction, managing a team of approximately 25, driving media strategy and proposal development, owning planning for RFPs and pitches, guiding multi-channel campaign design, and partnering cross-functionally to align on goals. Candidates must have a bachelor's degree (advanced preferred), 10+ years in digital media planning or programmatic advertising, 5+ years in leadership, deep expertise in digital ad metrics and campaign architecture, and strong skills in Excel, PowerPoint, and analytics platforms. Benefits include unlimited PTO, medical/dental/vision coverage, employee equity, discounts, wellness classes, and pet insurance. The position is hybrid in New York City with a salary range of $190,000 to $210,000.
What you'll do
Lead and scale the Media Planning function across all verticals and markets, setting team standards, workflows, and quality benchmarks, managing a team of approximately 25 (4-5 direct reports)
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