Vice President, Media Activation at Zeta Global | AdTechTalent
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Zeta Global
Vice President, Media Activation
programmatic ad ops media optimization people management presales DSP DV360 Xandr TTD Yahoo Excel campaign management analytics digital advertising media planning
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Join Zeta Global and work on a role built for experienced AdTech operators.
Quick snapshot
London, United Kingdom
Full-time
Key details Location
London, United Kingdom
Full job description Vice President, Programmatic Activation (Europe) role based in London, leading media operations across EMEA with focus on UK and Western Europe. Responsibilities include managing UK media campaigns, overseeing French media lead, partnering with sales for upsell and renewals, troubleshooting tracking and optimization issues, setting media rates, providing strategic input on new business, managing AdOps teams in London and Paris, ensuring campaign performance and best practices, monitoring reporting, and preparing post-campaign reports. Requires 8+ years in programmatic advertising with people management and media optimization experience, presales strategy involvement, deep DSP knowledge (DV360, Xandr, Yahoo, or TTD), strong analytical skills, excellent communication, and fluent English. Benefits include hybrid work model, medical coverage, employee stock purchase plan, and competitive salary.
What you'll do Take full responsibility for UK media campaigns, delivering strong performance, managing margins, and supporting account management teams with QBRs and insights Similar jobs
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Partner with sales to identify upsell opportunities to drive incremental budgets and secure renewals
Troubleshoot and debug complex ongoing activities related to tracking, ad serving, and trading/optimization issues
Coordinate and support media initiatives across EMEA to ensure cross-border alignment
Set or approve media rates for all programmatic offerings submitted by the Presales Planning team
Partner with sales and account leadership to provide technical and strategic input on new business pitches and media plans
Oversee and support the France media lead and Paris-based AdOps team
Onboard and manage a London-based AdOps team
Own performance across team's campaign portfolio by ensuring programmatic best practices and timely optimizations
Monitor internal and third-party reporting for pacing, performance, and discrepancy tracking
Partner with Analytics and Client Success teams to prepare deep post-campaign reports for Tier 1 clients Requirements 8+ years experience in programmatic advertising within Trading, AdOps, or Account Management Proven track record in people management and media optimization Experience contributing to presales strategies, media plan pricing, and commercial proposals Deep understanding of at least one DSP (DV360, Xandr, Yahoo, or TTD preferred) Solid optimization expertise across supply, audience, bidding, and attribution factors Proven ability to represent organization as a credible subject matter expert in client-facing media support Strong analytic skills and comfort with Excel and data-driven decision-making Outstanding business writing, communication, and presentation skills Ability to manage multiple complex projects in an accelerated environment Fluent English Tech stack DV360 Xandr Yahoo TTD Excel
Benefits Hybrid work model Excellent medical coverage Employee Stock Purchase Plan Competitive Salary
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Company
Zeta Global At Zeta Global (NYSE: ZETA), we help enterprise brands and agencies Achieve the Impossible™ with superintelligent marketing. Powered by proprietary AI and trillions of real-time signals, the Zeta Marketing Platform (ZMP) brings martech and adtech together – unifying identity, intelligence, and activation in one unified place. We enable marketers to deliver personalized experiences that drive measurable growth in the next era of marketing. At the center of this evolution is Athena by Zeta, our superintelligent conversational agent built for predictable, profitable growth. Seamlessly integrated into the ZMP, Athena helps marketers understand performance, identify opportunities, and take action in real time—surfacing insights on spend, audiences, and campaigns, recommending next best moves, and even launching and optimizing campaigns on their behalf. Behind our platform is a global team of 3,000+ employees driven by innovation, collaboration, and a shared focus on customer success. Founded in 2007 by David A. Steinberg and John Sculley, Zeta is headquartered in New York City. Learn more at www.zetaglobal.com
Industry
Software Development
Website
http://www.zetaglobal.com
Posted
1 month ago
Category: Programmatic
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