Sr Brand Marketing Manager

What you'll do

• Translate regional and DACH commercial priorities into clear, executable marketing programs across Germany, Austria, Switzerland and selected CEE markets
• Lead delivery of integrated marketing programs with clear timelines, owners, and outcomes
• Partner with regional marketing, PMM, Sales Marketing, Events, PR/Comms and Creative teams to ensure joined-up and realistic plans
• Balance strong execution with thoughtful input into planning discussions, surfacing risks, dependencies, and trade-offs early
• Develop content playbooks for B2B events, thought leadership decks, case studies
• Maintain and organize content assets to ensure they are easily discoverable and updated
• Collaborate with product marketing and sales leadership to align messaging with sales strategies
• Support annual and half-year planning by contributing practical input on timelines, resourcing, and feasibility
• Bring market context and execution insight into planning discussions to sharpen priorities
• Translate strategy into clear calendars and delivery plans, protecting focus and avoiding overcommitment
• Act as a reliable day-to-day marketing partner to DACH Commercial Leadership, ensuring priorities are understood and delivered against
• Produce clear, concise communication (status updates, briefs, recaps) that capture decisions, next steps and ownership
• Own delivery for multiple concurrent initiatives, managing scope, dependencies, and timelines
• Establish a disciplined operating rhythm (check-ins, milestone tracking, risk logs) for priority initiatives
• Create and socialize clear ownership and RACI for programs to avoid ambiguity or reliance on informal coordination
• Ensure execution quality is high and learnings are captured to improve future programs

Requirements

• 8-10 years of marketing experience across brand, demand, events or integrated marketing
• Previous experience in sales enablement, marketing, or content strategy roles
• Deep understanding of the B2B sales cycle, buyer personas, and content marketing
• Proven ability to manage stakeholders and deliver against shared goals
• Solid understanding of programmatic advertising and the AdTech ecosystem
• Highly organized, detail-oriented, and comfortable managing ambiguity
• Fluent German and English

Tech stack