Senior Marketing Manager

marketingcommunicationadvertisingadtechpublic relationseventsmedia strategysocial mediaLinkedInFrenchEnglishbudget managementstakeholder management

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Senior

Years experience

5-10

Location

Paris, France

Full job description

Teads is seeking a Senior Marketing & Communication Manager for its French team based in Paris. The role involves developing and executing the brand, communication strategy, and marketing initiatives for Teads France and Belgium to increase visibility and consumer awareness. Reporting to the European Marketing Director and working closely with the French Managing Director and Head of Sales, the candidate will lead a marketing manager and coordinate various projects. Responsibilities include driving local marketing strategy and budget management, creating marketing communications, developing publicity materials, executing media and messaging strategies, aligning communications with global strategy, collaborating with sales and publisher teams, managing PR campaigns and press releases, overseeing global events and exhibitions, and providing leadership to the marketing team. Requirements include 8-10 years of experience in communications and marketing, expertise in media relations and advertising environments, stakeholder management, event management, creativity, multitasking under pressure, organizational skills, social media experience (LinkedIn preferred), excellent writing and bilingual French/English skills, and strong interpersonal skills. The position offers a hybrid work model with 3 days in office and 2 days remote, career growth opportunities, and a dynamic international environment.

What you'll do

Drive the local marketing strategy in the region and manage local budget including forecasting and tracking
Create world-class marketing communications for Teads France across brands, advertisers, agency clients, and publisher portfolio
Develop publicity materials including media kits
Develop and execute media and local key messaging strategy across all media to raise Teads’ profile
Ensure all communications align with global marketing strategy
Work closely with sales, marketing, and publisher teams to ensure marketing collateral and content fit for purpose
Develop, coordinate and manage public relations campaigns and related activities including drafting press releases
Manage day-to-day of Teads’ global events program and associated marketing communications plans
Ensure events are delivered effectively, efficiently, on budget, and measure success with ROI
Manage and implement Teads’ presence at third party exhibitions with partners
Provide leadership to the full-time Marketing Coordinator and line management support for temporary internships

Requirements

8-10 years of professional experience in communications and marketing
Knowledge of a broad range of communication activities – media, websites, publications, marketing, social media and events
Experience working with a wide range of media, developing media strategies and relations, preparing press releases in an advertising environment
Experience working with stakeholders of all levels including senior leadership
Experience working with senior marketers at agencies and global brands
Expertise supporting and enabling a sales organization is an advantage
Considerable event experience and successful track record of effective delivery across communications disciplines
Creative flair to bring fresh ideas and marketing campaigns from inception through to delivery
Ability to work on diverse tasks simultaneously under pressure
Excellent organizational and planning skills with experience managing communications projects from start to finish
Experience working with social media platforms such as LinkedIn is an advantage
Excellent writing skills
Excellent spoken and written French and English
Proactive and diligent self-starter with ability to coordinate and prioritize resources effectively
Strong organizational skills with high attention to detail
Excellent interpersonal skills including ability to influence internally and externally

Benefits

Work with a leading global company driving innovation in digital advertising and platform adoptionDynamic, fast-paced environment with direct impact on client successOpportunities for career growth, learning, and professional developmentCollaborative, international team valuing creativity, initiative, and impactHybrid work: 3 days per week at the office and 2 days working from home