Senior Manager Digital Solutions Consulting

What you'll do

• Collaborate with clients to understand marketing goals, target audience, current tech stack, and problems
• Conduct assessments of existing digital marketing technology infrastructure
• Evaluate client’s current tech stack to identify gaps, redundancies, and opportunities for improvement
• Research and analyze potential digital marketing tools, platforms, and integrations
• Develop recommendations and roadmap for optimizing digital marketing tech stack
• Present findings and recommendations to clients
• Collaborate with internal teams or external vendors to implement and integrate selected tools
• Oversee deployment process including configuration, data migration, and user training
• Establish data collection and analytics processes within the tech stack
• Define KPIs and configure analytics tools and dashboards
• Provide training and documentation to client marketing teams
• Offer ongoing support and troubleshooting
• Continuously monitor performance of digital marketing tech stack and optimize
• Stay informed on emerging technologies and trends
• Develop and implement comprehensive digital marketing strategies aligned with client goals
• Conduct market research and competitor analysis
• Foster strong client relationships and provide regular updates
• Proactively engage clients and propose new strategies

Requirements

• Master’s degree or equivalent experience in Marketing, Business Administration, or a related field
• Advanced degrees or certifications in digital marketing, Enterprise Technology are a plus
• Proven experience in digital marketing, preferably in a consulting or agency environment
• Deep understanding of various digital marketing channels including SEO, SEM, social media, content marketing, email marketing, and analytics
• Knowledge of digital marketing tools and platforms such as Google Analytics, Google Ads, social media management tools, email marketing software, and content management systems
• Strong analytical skills with ability to interpret data, generate insights, and make data-driven recommendations
• Excellent communication and presentation skills
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines
• Demonstrated problem-solving skills and proactive attitude
• 7-10 years in leading and driving client conversations
• Experience identifying client's business challenges and technologies to understand their business needs
• Ability to independently plan and implement client workshops with multi-disciplinary and cross-functional teams
• Ability to articulate and present solutions, strategy roadmap, technology roadmap plan and conduct discovery sessions
• High enthusiasm, energy, and self-starter attitude

Tech stack

Benefits