Senior content marketing role at PubMatic responsible for building and managing the content engine to translate research insights and strategic direction into impactful content across formats and channels. Collaborate with marketing, research, product, creative, and sales teams to plan, create, distribute, and measure content effectiveness. Develop long-form and short-form content including whitepapers, reports, social media, blogs, emails, and sales assets. Use AI tools to enhance workflow while maintaining editorial quality. Requires 7+ years experience in content marketing or related fields, strong writing and strategic skills, project management, data-driven measurement, and familiarity with ad tech or eagerness to learn. Hybrid work schedule based in New York. Salary range $125,000 to $150,000 USD with comprehensive benefits.
What you'll do
Build and run content engine translating research insights and strategic direction into content
Work within corporate marketing team and partner with communications, research, product marketing, creative, and sales
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Plan, create, distribute, and measure impact of content across formats and channels
Coordinate with research to package insights for different audiences
Develop and execute social media strategy to amplify content and capture market moments
Create blog posts, email content, newsletters, sales assets, webinar material
Establish measurement frameworks and track engagement, reach, audience growth, and business impact
Iterate content strategy based on data and sales feedback
Collaborate across teams to ensure timely and effective content delivery
Leverage AI tools to increase output velocity and optimize drafts while maintaining editorial quality
Requirements
7+ years of hands-on experience in content marketing, content strategy, corporate communications, or related work in B2B tech, SaaS, or ad tech
Strong writing skills with demonstrated range across long-form research, short-form social and email, executive voice, and web copy
Strategic thinking paired with execution skills
Experience developing content tied to business outcomes such as customer engagement, sales enablement, or thought leadership
Comfort with data and measurement, establishing success metrics and pivoting based on results
Project management skills to juggle multiple workstreams, meet deadlines, and coordinate across teams
Hands-on experience leveraging AI tools for research, drafting, and optimization with strong editorial judgment
Familiarity or eagerness to develop fluency in programmatic advertising, ad tech, or digital media ecosystem
Strong cross-functional collaboration skills
Portfolio of writing samples demonstrating range and strategic thinking
BA/BS in communications, marketing, journalism, English, or related discipline preferred
Tech stack
AI toolssocial mediaemail marketingcontent management
Benefits
Paid leave programsPaid holidaysHealthcare, dental, and vision insuranceDisability and life insuranceCommuter benefitsPhysical and financial wellness programsUnlimited discretionary time off (DTO) in the USReimbursement for mobile expensesFully stocked pantriesIn-office catered lunches 5 days per week
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