AdTechTalent
Sales6 days agoOn-site

The Trade Desk

Senior Director, Business Development (CPG)

salesprogrammaticCPGclient relationshipsadvertisingmedia buyingDSPSalesforceCLMretail datateam management

Key details

Salary

$177K – $324K

Employment type

Full-time

Seniority

Director

Years experience

5-10

Location

New York, New York, United States

Full job description

The Trade Desk seeks a Director-level sales leader to manage strategic relationships with large CPG clients. Responsibilities include overseeing a sales team, developing client advertising strategies aligned with business goals, managing relationships across programmatic and media teams, providing thought leadership on media buying strategies, collaborating with internal teams to meet client objectives, and expanding business channels. Candidates must have 5-10 years of experience in DSP or online advertising sales, proven revenue growth, team management experience, strong client relationship skills, familiarity with Salesforce and CLM, and knowledge of commerce and retail data. The role is full-time, based in New York, with a salary range of $176,700 to $323,900 USD. Benefits include comprehensive healthcare, retirement plans, disability coverage, life insurance, tuition reimbursement, parental leave, paid time off, stock compensation, and employee stock purchase options.

What you'll do

  • Take ownership of strategic relationships with The Trade Desk’s largest CPG clients
  • Oversee an existing team of high-performing and experienced sales leaders
  • Develop and execute strategies to support clients’ advertising efforts aligned with business goals and regulatory requirements
  • Own relationships with major advertising clients across programmatic, media & insights, and key business stakeholders
  • Provide thought leadership in shaping clients’ media buying strategies aligning with programmatic advertising technology
  • Partner with business development, client services, and technical account management teams to deliver client objectives
  • Understand clients’ evolving needs and identify ways to enhance ad buying efficiency and precision
  • Lead proactive recommendations for channel expansion and open new lines of business and markets
  • Contribute to partnership planning and road-map discussions with senior leadership at client brands
  • Collaborate internally to develop new inventory, data partnerships, measurement, and custom solutions
  • Partner with marketing to showcase clients’ work at industry events and editorial opportunities
  • Present in client business reviews and plan/host events with key clients and their teams
  • Build lasting internal connections to ensure comprehensive client support and cross-functional collaboration

Requirements

  • Proven track record of delivering results and building relationships
  • Experience at a DSP or other online advertising role with revenue exceeding track record
  • Experience directly managing a partnerships or sales team
  • Experience cultivating strong client relationships at brands and/or agencies
  • Strong communication and organization skills
  • Strategic thinker and problem solver
  • Familiarity with Salesforce and CLM is a plus
  • Ability to work cross-functionally with Legal, Product, Marketing, Inventory stakeholders
  • Strong understanding of commerce and retail data
  • Experience working with/for a CPG client in the online advertising space

Tech stack

SalesforceCLMprogrammatic advertising technology

Benefits

Comprehensive healthcare (medical, dental, vision) with premiums paid in full for employees and dependentsRetirement benefits including 401k plan and company matchShort and long-term disability coverageBasic life insuranceWell-being benefitsReimbursement for certain tuition expensesParental leaveSick time of 1 hour per 30 hours workedVacation time up to 120 hours in first year and 160 hours thereafterAround 13 paid holidays per yearEligibility for stock-based compensation grantsVariable compensation-based incentives and commissionsEmployee Stock Purchase Plan with discounted stock purchase

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