AdTechTalent
Ad Ops1 month agoHybrid

Epsilon

Senior Business Systems Analyst

business analysisad techdigital marketingSQLdata analysiscleanroomPeopleCloudDSPSSPDMPdata warehousedata martclient liaison

Key details

Salary

$76K – $142K

Employment type

Full-time

Seniority

Senior

Years experience

5-10

Location

Chicago, United States

Full job description

Senior Business System Analyst role focused on providing technical solutions and strategies for digital marketing objectives using Epsilon’s Cleanroom platform, PeopleCloud Prospect & Discovery. Acts as liaison between clients, advertising agencies, product teams, and data science teams. Responsibilities include requirements gathering, documentation, design, testing, and project delivery support. Requires 5+ years of business analysis experience in database/data-driven marketing, strong SQL skills, understanding of relational databases and data warehousing, and knowledge of ad tech platforms such as DSP, SSP, and DMP. Must have excellent communication, problem-solving, and collaboration skills. Benefits include flexible time off, paid holidays, health coverage, 401(k), parental leave, and professional development. Location: Chicago, Illinois.

What you'll do

  • Integrate large marketers into Epsilon’s Cleanroom platform – PeopleCloud Prospect & Discovery
  • Act as subject matter expert and client liaison
  • Collaborate with Advertising Agencies, Data Science, Account Management, Client Development, Media Managers, Data Engineers, and Product Owners
  • Create and maintain project documentation including requirements, source-to-target specifications, process flow diagrams, data profiles, and test cases
  • Lead documentation reviews and gain acceptance
  • Create traceability of business requirements to functional and non-functional specifications
  • Analyze data quality and provide recommendations
  • Drive product fitment analysis and create gap resolution specifications
  • Support onboarding of multiple data sources to client’s cleanroom environment
  • Ensure business requirements are captured and met through partnership with client services, product/data teams, and data science
  • Host effective client meetings and drive successful outcomes
  • Support development and implementation of best practices, standards, and methodologies around business and data analysis

Requirements

  • 5+ years of relevant business analysis work experience in the database/data-driven marketing space
  • Experience in defining business requirements and functional specifications
  • Experience in translating business requirements into functional/business specifications
  • Understanding of relational databases, data warehouse, and data mart concepts
  • Ability to assemble, analyze, and evaluate data
  • Strong understanding of SQL
  • Curious with desire to continue learning
  • Strong critical thinking and problem-solving skills
  • Collaborative with strong attention to detail
  • Excellent written and verbal communication skills
  • Excellent presentation skills
  • Ability to multi-task, prioritize and quickly change priorities
  • Ability to work collaboratively with global teams
  • Ability to mentor and train less experienced peers
  • Understanding of web technologies a plus
  • Prefer previous digital marketing experience, especially within online display advertising
  • Prefer working knowledge of advertising technologies such as DSP, SSP, and DMP

Tech stack

SQLDemand-Side Platform (DSP)Supply-Side Platform (SSP)Data Management Platform (DMP)relational databasesdata warehousedata martdigital marketingad tech

Benefits

Flexible time off (FTO)15 paid holidaysPaid sick timeParental/new child leaveChildcare & elder care assistanceAdoption assistanceComprehensive health coverage401(k)Tuition assistanceCommuter benefitsProfessional developmentEmployee recognitionCharitable donation matchingHealth coaching and counseling

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