Senior Business Development Director - DSP Partnerships

What you'll do

• Build and own a pipeline of net new DSP partnerships, prospecting, engaging, and closing strategic demand partners to expand Nexxen’s demand footprint and fill key demand gaps across priority channels including CTV, video, display, and native
• Lead the full end-to-end business development lifecycle for new DSP relationships—from market mapping and outreach through commercial negotiation, integration coordination, and scaled spend activation on the Nexxen SSP
• Represent Nexxen externally across the programmatic ecosystem, cultivating relationships with emerging DSPs and identifying new demand platforms, technologies, and market trends that can expand Nexxen’s demand network
• Own and grow a portfolio of DSP accounts across Nexxen’s SSP, driving strategic partnerships and scaled programmatic demand across key channels
• Build and maintain senior relationships with DSP stakeholders including account managers, traders, and sales leads, positioning Nexxen as a strategic supply partner
• Identify and unlock incremental spend opportunities through regular strategic check-ins, program creation, and deal structuring
• Collaborate cross-functionally with Product, Operations, and Marketing to support DSP needs and accelerate the launch of new capabilities and initiatives
• Serve as the voice of the DSP internally to inform product roadmap, service priorities, and go-to-market strategies
• Analyze performance trends, identify growth opportunities, and present strategic recommendations to DSP partners and internal stakeholders
• Partner with other DemandBD team members to thoughtfully develop and execute strategic growth plans for priority DSP partners

Requirements

• 10+ years in programmatic advertising, with a focus on DSPs, SSPs, or related platforms
• Proven success in growing accounts, building relationships, and driving revenue from demand-side platforms and bringing on new DSP accounts
• Deep understanding of the programmatic ecosystem, including CTV, PMP, and open auction dynamics
• Strong communication and interpersonal skills; comfort working with both commercial and technical stakeholders
• Analytical mindset with the ability to interpret data and inform strategy

Tech stack