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The Trade Desk

Senior Business Development Director (CPG)

programmaticadvertisingsalesCPGclient managementDSPSalesforceCLMmedia buyingbusiness development

Key details

Salary

$177K – $324K

Employment type

Full-time

Seniority

Senior

Years experience

5-10

Location

Chicago, Illinois, United States

Full job description

The Trade Desk seeks a senior sales professional to manage strategic client relationships in the CPG category. Responsibilities include developing and executing advertising strategies aligned with client business goals, managing relationships across programmatic and media teams, providing thought leadership on media buying strategies, collaborating with internal teams to meet client objectives, and leading channel expansion efforts. Candidates must have a proven sales track record at a DSP or online advertising role, experience with CPG clients, strong communication and organizational skills, and familiarity with Salesforce and CLM is a plus. Benefits include comprehensive healthcare, retirement plans, disability coverage, life insurance, tuition reimbursement, parental leave, paid sick and vacation time, paid holidays, stock purchase plans, and performance-based incentives. The role is full-time based in Chicago, Illinois. Salary range is $176,700 to $323,900 USD.

What you'll do

  • Own strategic relationships with The Trade Desk’s largest clients in the CPG category
  • Develop and execute strategies to support clients’ advertising efforts aligned with business goals and regulations
  • Manage relationships with major advertising clients across programmatic, media & insights, and business stakeholders
  • Provide thought leadership in shaping clients’ media buying strategies using programmatic advertising technology
  • Partner with business development, client services, and technical account management teams to meet client objectives
  • Understand evolving client needs and identify platform enhancements for ad buying efficiency and precision
  • Lead proactive recommendations for channel expansion and open new lines of business and markets
  • Contribute to partnership planning and road-map discussions with senior leadership at client brands
  • Collaborate internally to develop new inventory, data partnerships, measurement, and custom solutions
  • Partner with marketing to showcase client work at industry events and editorial opportunities
  • Present in client business reviews and plan/host events with key clients and their teams
  • Build internal connections across The Trade Desk for comprehensive client support and cross-functional collaboration

Requirements

  • Proven track record of delivering results and building relationships
  • Experience at a DSP or other online advertising role with revenue exceeding track record
  • Experience cultivating strong client relationships at brands and/or agencies
  • Strong communication and organization skills
  • Strategic thinker and problem solver
  • Familiarity with Salesforce and CLM is a plus
  • Ability to work cross-functionally with Legal, Product, Marketing, Inventory stakeholders
  • Experience working with/for a CPG client in online advertising

Tech stack

programmatic advertisingDSPSalesforceCLM

Benefits

Comprehensive healthcare (medical, dental, vision) with premiums paid in full for employees and dependentsRetirement benefits including 401k plan and company matchShort and long-term disability coverageBasic life insuranceWell-being benefitsReimbursement for certain tuition expensesParental leaveSick time of 1 hour per 30 hours workedVacation time up to 120 hours in first year and 160 hours thereafterAround 13 paid holidays per yearEmployee Stock Purchase Plan with discounted stock purchaseEligibility for stock-based compensation grants based on performanceVariable compensation-based incentives and commissions

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