AdTechTalent
Data Science29 days agoHybrid

Teads

Senior Analyst, Data & Insights

data analysisdigital advertisingaudience targetingad effectivenessdata storytellingclient-facingresearchcampaign optimizationRFPQBRhybrid

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Senior

Years experience

3-5

Location

Dallas, United States

Full job description

Teads is seeking a Senior Analyst, Data & Insights for a hybrid full-time role based in Dallas. Responsibilities include supporting client discussions on Teads Data Suite, managing research projects end-to-end, advocating proprietary data tools, supporting sales data needs, collaborating on research initiatives, optimizing campaigns, advising on targeting strategy, and staying current with industry trends. Requirements include 2-4 years experience in data operations or ad measurement, experience with third-party data providers (Experian, Liveramp, Neustar, Nielsen, comScore, Circana), deep knowledge of digital advertising audience targeting and ad effectiveness, strong analytical and reporting skills, client-facing experience, and a relevant degree. Salary range is $80,000 to $90,000 annually plus benefits.

What you'll do

  • Support client-facing discussions around the Teads Data Suite, including targeting capabilities, and strategic consultations
  • Coordinate end-to-end research project processes from pre-campaign scoping to post-campaign analysis and client deliverables
  • Become an expert user and advocate for Teads’ proprietary data and insights tools
  • Support day-to-day data needs of the sales team including responding to RFPs and participating in client QBRs
  • Collaborate with sales, account management, data, and insights teams on research initiatives
  • Assist in campaign optimizations based on research insights
  • Advise on targeting strategy and research study implementation related questions
  • Stay up to date with new vendors and industry trends

Requirements

  • 2-4 years of experience in a data operations or ad measurement role at a leading advertiser, publisher, media agency or research provider
  • Experience working with third-party providers to onboard and offboard data (e.g. Experian, Liveramp, Neustar, Nielsen, comScore, Circana)
  • Deep knowledge of the digital advertising industry, specifically related to audience targeting and ad effectiveness research
  • Data driven mindset
  • Ability to understand technical and functional details about data and abstract this information into strategic/high-level marketing discussions
  • Understanding of research and testing methodologies
  • Previous success managing multiple projects and deliverables
  • Strong analytical and reporting skills focused on delivering actionable insights and recommendations
  • Passion for data storytelling
  • High standards of client service with strong written and verbal communication skills
  • Experience with leading conference calls/in-person meetings and working in a client facing role
  • Ability to work both independently and collaboratively
  • Comfortable in a fast-paced and constantly evolving environment
  • Degree in related field

Tech stack

ExperianLiverampNeustarNielsencomScoreCircana

Benefits

Competitive benefits and perks to support you and your family as part of Teads’ total rewards package

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