Senior Account Manager

What you'll do

• Serve as the primary client contact, building strong, trust-based relationships
• Plan and execute client entertainment initiatives to enhance engagement and retention by participating in office hours, lunch & learns, and industry events
• Develop client-aligned media strategies using market trends, audience insights, and competitive analysis
• Identify upsell/cross-sell opportunities across open exchange and PMP formats
• Proactively address evolving client needs with strategic recommendations
• Use performance data to develop retention plans and uncover growth opportunities
• Collaborate on pre-launch activities: brief reviews, creative mocks, sitelists, and quality checks
• Maintain and manage Deal Libraries and targeting strategies
• Deliver ongoing performance updates, QBRs, and post-campaign wrap-ups
• Provide curated reporting: site lists, green PMPs, RFIs, RFPs, and campaign trackers
• Partner closely with Sales and Optimization Managers to align on strategy, setup, and execution
• Collaborate with marketing and solutions teams for demos, insights, and product recommendations
• Own and develop an SME project to deepen expertise in Sharethrough/Equativ capabilities and support strategic outcomes across the sales cycle

Requirements

• Understanding of programmatic, adtech, self serve, DSPs, SSPs, PMPs
• Hands-on programmatic trading and optimization experience a plus
• Analytical, organizational, problem solving, communication and troubleshooting skills
• Familiarity with optimization, attribution and other facets of the ad tech industry
• Familiarity with large data sets and data manipulation using Excel and other tools
• BS/BA or equivalent

Tech stack