Retail Media Account Director

What you'll do

• Fully own client relationships by providing best in class account management, building solid rapport, demonstrating transparency, and delivering results against joint business objectives
• Manage a small team of Sr. Account Managers and Account Managers to deliver to clients’ business objectives
• Drive client test & learn calendar and ensure you are always bringing new ideas to the client
• Contribute to the Pacvue product by providing input and recommendations on new features and functionality
• Showcase the power of Pacvue’s technology by delivering on client objectives and contributing to industry training & education programs
• Act as a leader on the Pacvue Growth & Experience team through knowledge sharing with the broader Pacvue team
• Develop strategic growth plans, gain client alignment, and fully execute against the aligned upon approach
• Measure efficacy of the strategy through regular reporting against core marketing KPIs and ad-hoc audits to identify areas for refinement
• Leverage retail media activities and other retail readiness recommendations to drive increased traffic and conversion and organic search ranking improvement
• Highlight incremental sales opportunities to clients through participation in Retailer programs, additional promotional opportunities, and recommendations to improve operational KPIs
• Develop annual budget recommendations and properly allocate across campaigns to align with high level business objectives
• Develop an annual marketing calendar incorporating key drive periods including relevant macro and micro seasons, new product launches, and client media calendars
• Leverage Pacvue technology to manage budget pacing, communicate with client on trends and pacing, and deliver results within client budget thresholds
• Prepare weekly and monthly advertising reports, analyze category trends, measure advertising and total sales, identify account trends, and perform competitive benchmarking across the client’s product portfolio
• Responsible for reporting, analysis and communication with Pacvue management teams
• Maximize share, revenue, and profitability for clients while integrating client’s internal objectives such as driving innovation or key items or product lines
• Create strategic retail media plans for new product launches, including recommendations for retail readiness across core KPIs

Requirements

• 7+ years’ experience working in retail media
• Previous enterprise level account management experience is a must
• Previous experience in people management, coaching, and developing others is strongly preferred
• Previous product management, project management, financial analysis, and negotiation is a plus
• Self-starter, demonstrate ownership, work collaboratively, be transparent, and be action and results oriented
• Proven track record in relationship building and account management
• Proven success in driving results and implementing ideas in a fast-paced environment
• Proven industry expertise, passion for mentorship, and ability to teach and motivate others
• In-depth understanding of how the Amazon marketplace and flywheel works
• Works efficiently and is always looking to streamline processes and workflows
• Excellent organizational and communication skills
• Strong analytical skills are a must
• Moderate Excel skills are a must

Tech stack

Benefits